Digital Reputation Platform for Personal Data Control
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Solution Overview
Problem
Individuals lack control over their personal information collected by companies, which is used to form digital reputations impacting their online and real-life interactions without transparency or approval.
Innovation Solution
A digital data reputation platform that provides users with tools to manage their digital reputation by determining who has access to their personal information, how it is obtained, and how it is used, including features like a digital data reputation score report, reputation shopper application, reputation data mapper application, and reputation data masker application.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If companies collect comprehensive personal information from digital interactions, then they can form accurate digital reputations for marketing and analysis purposes, but individuals lose control and transparency over their personal information usage
Solution Approach 1:
The patent introduces a digital reputation management platform as an intermediary between individuals and companies. This platform acts as a mediator that allows individuals to control their personal information while enabling companies to access authorized data for forming digital reputations. The platform includes components like a digital reputation score report generator, reputation shopper application, reputation data mapper application, and reputation data masker application that facilitate this controlled information exchange.
Solution Approach 2:
The system implements feedback mechanisms where individuals receive reports about their digital reputation scores and data usage patterns. The digital reputation score report provides individuals with feedback about how their personal information is being used and what impact it has on their digital reputation, enabling them to make informed decisions about their data sharing preferences.
2Productivity
If companies track consumer behaviors through transactions and rewards programs, then they can enhance marketing effectiveness and personalization, but consumers cannot prevent tracking even when avoiding traditional payment methods
Solution Approach 1:
The patent introduces a digital reputation management platform as an intermediary between individuals and companies. This platform acts as a mediator that allows individuals to control their personal information while enabling companies to access authorized data for forming digital reputations. The platform includes components like a digital reputation score report generator, reputation shopper application, reputation data mapper application, and reputation data masker application that facilitate this controlled information exchange.
Solution Approach 2:
The system extracts and separates the control mechanisms for personal information from the traditional transaction systems. By introducing a distinct digital reputation management platform that operates independently from payment processors and retailers, individuals can control their data sharing preferences without affecting their ability to make transactions through various methods including cash, credit card, or rewards programs.
3Object-affected harmful factors
If individuals avoid using credit cards and rewards programs to protect privacy, then they reduce digital footprint, but they still cannot prevent tracking and loss of control over personal information
Solution Approach 1:
The patent introduces a digital reputation management platform as an intermediary between individuals and companies. This platform acts as a mediator that allows individuals to control their personal information while enabling companies to access authorized data for forming digital reputations. The platform includes components like a digital reputation score report generator, reputation shopper application, reputation data mapper application, and reputation data masker application that facilitate this controlled information exchange.
Solution Approach 2:
The system empowers individuals to self-manage their digital reputation and personal information control through the digital reputation management platform. Users can independently view their digital reputation scores, understand what data is being collected, and control their information sharing preferences without requiring intervention from companies or third parties. The platform provides self-service capabilities for managing privacy settings and reviewing data usage.
Data Source
AI summary
Embodiments described herein disclose methods and systems for managing a digital reputation of a user. The exemplary method can receive information about an item to be purchased by the user, determine in real-time or near real-time, based on one or more financial factors, a first digital reputation score indicative of an effect of the item on the user's digital reputation, determine an alternative item to be purchased instead of the item to be purchased, and determine a second digital reputation score based on the purchase of the alternative item.