Digital Signage Content Switching via Portable Terminal
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Solution Overview
Problem
In retail environments, such as supermarkets, there is a need for a more efficient method to switch between regular and special promotional content on digital signage, as current practices require significant time and effort, involving manual operations or requests to administrators.
Innovation Solution
A content display system that includes a management server, office terminal, display device, and portable terminal, allowing staff to acquire and display special promotional content on digital signage via a portable terminal while regular content is being displayed, enabling quick and simple switching without needing to access the office terminal.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If manual operation on management terminal is used to switch content, then content switching can be performed, but time and effort are significantly consumed
Solution Approach 1:
The display device is empowered to autonomously receive content transmission requests from portable terminals and switch content without requiring manual intervention at the management terminal. The system enables self-service content switching where the display device itself can be controlled by users via portable terminals, eliminating the need for administrators to manually operate the management terminal for content changes.
2Productivity
If administrator intervention is required for content switching, then content control is centralized, but operational efficiency is reduced
Solution Approach 1:
The system divides content management functions between the management terminal (for content registration and storage) and the display device (for content reception and display). This segmentation allows the display device to independently receive and switch content based on requests from portable terminals, while the management terminal maintains centralized control for content registration. The separation of functions improves operational efficiency by eliminating the need for administrator intervention in routine content switching.
3Ease of operation
If portable terminal is used for content selection, then user accessibility is improved, but system control complexity increases
Solution Approach 1:
The display device acts as an intermediary between the portable terminal and the management terminal. When a user selects content on a portable terminal, the display device receives the selection request, autonomously transmits the requested content to the management terminal, and then displays the received content. This intermediary role simplifies the user interface while maintaining system control, as the display device handles the complexity of content transmission automatically without requiring users to understand the underlying system architecture.
Data Source
AI summary
A content display system includes a first acquisition processor that acquires first content registered on a management terminal; a first display processor that causes the display device to display the first content acquired by the first acquisition processor; a second acquisition processor that acquires second content based on an operation on a portable terminal by a user when the first content is displayed on the display device; and a second display processor that causes the display device to display the second content acquired by the second acquisition processor.