Removable Display Case Door Bezel for Thin-Profile Replacement

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Solution Overview

Problem

Refrigerated display case doors with embedded electronic displays are costly and difficult to maintain, and existing solutions do not provide a cost-effective way to easily replace or rearrange displays without altering the door's configuration or spacing.

Innovation Solution

A display case door design featuring an insulated panel assembly, a door frame, and an electronic display mounted to the frame with a mounting bezel and bezel covers, allowing for easy replacement and maintenance without removing the entire door, and enabling the door to maintain a thin profile to fit in continuous lineups without altering spacing.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If electronic displays are embedded in refrigerated display case doors, then content display capability is improved, but maintenance difficulty and cost increase

Engineering Contradiction:
Improvecontent display capabilityVSAvoidmaintenance difficulty
Core Design Contradiction:
Adaptability or versatilityVSEase of repair

Solution Approach 1:

The display system is segmented into modular components: the electronic display unit, mounting bezel, circuitry module, and protective panels are separate from the door assembly. This allows the display components to be independently removed and replaced without affecting the door structure, thereby improving maintainability while preserving content display capability.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The electronic display and its supporting components (mounting bezel, circuitry module) are extracted as removable units from the door assembly. The display can be taken out for maintenance or replacement by simply detaching it from the mounting bezel, eliminating the need to disassemble the door or other display components.

Inventive Principle:
Principle #2Taking out (Extraction)

2Stability of the object's composition

If electronic displays are permanently mounted in doors, then display stability is improved, but flexibility for replacement and rearrangement deteriorates

Engineering Contradiction:
Improvedisplay stabilityVSAvoidflexibility for replacement
Core Design Contradiction:
Stability of the object's compositionVSAdaptability or versatility

Solution Approach 1:

The mounting system transitions from a fixed permanent installation to a dynamic removable configuration. The mounting bezel with coupling ends and the releasable circuitry module enable the display to be easily installed, removed, and repositioned, providing operational flexibility while maintaining stable display presentation during use.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The mounting bezel and circuitry module are pre-configured with coupling mechanisms that facilitate quick attachment and detachment. This preliminary preparation of mounting structures allows for rapid display replacement and rearrangement without requiring complex installation procedures or door modifications.

Inventive Principle:
Principle #10Preliminary action

3Adaptability or versatility

If displays are mounted on door surfaces, then advertising effectiveness is improved, but door thickness and spacing requirements increase

Engineering Contradiction:
Improveadvertising effectivenessVSAvoiddoor thickness
Core Design Contradiction:
Adaptability or versatilityVSLength of stationary object

Solution Approach 1:

The mounting bezel, protective panels, and circuitry module are nested within the door frame structure. The bezel is secured to the door frame, the protective panel is positioned between the display and bezel, and the circuitry module is positioned in the bottom portion of the door frame, allowing these components to occupy minimal space without increasing overall door thickness.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The display system utilizes the depth dimension of the door frame effectively. Components are arranged in layers along the depth axis (protective panel in front, display mounted on bezel, circuitry module at bottom), allowing all necessary elements to be compactly integrated without expanding the door's front-to-back thickness.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

This design provides a cost-effective and maintainable solution for refrigerated display case doors by allowing easy replacement and rearrangement of electronic displays, maintaining the door's original thickness and spacing, thus enabling seamless integration in existing installations.

Implementation Method 1

an insulated panel assembly

Methodology Applied
Scientific EffectThermal insulation: Thermal Insulation

Implementation Method 2

A second bezel cover is coupled to the door frame and covers the circuitry module. The second bezel cover includes a plurality of louvres configured to provide cooling air-flow to the media player.

Methodology Applied
Scientific EffectConvection: Convection

Data Source

PatentUS11435777B2Door for mounting a removable electronic display
Publication Date: 2022.09.06 ANTHONY INC
  • US11435777B2 patent drawing
  • US11435777B2 patent drawing
  • US11435777B2 patent drawing

AI summary

In one general aspect, the subject matter described in this specification can be embodied in a display case door that includes an insulated panel assembly, a door frame, and an electronic display mounted to the door. The door frame extends about and is secured to a peripheral edge of the insulated panel assembly. The electronic display overlays the insulated panel assembly. A mounting bezel is secured to the door frame and has a coupling end that extends over an edge of the electronic display securing the electronic display to the door frame. A cover bezel is coupled to a front surface of the door frame, where the cover bezel is sized to overlay the front surface of the door frame and the coupling end of the mounting bezel.