Display Device Personalized Content Object Generation

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Solution Overview

Problem

Smart TVs lack personalized content delivery mechanisms that allow users to interactively select and share specific sections of content with others, limiting social interaction and content discovery.

Innovation Solution

A method and system for a display device to generate and provide personalized objects based on user input, allowing users to select and share partial sections of content, with a server managing and recommending related items, and displaying personalized content panels that include user-generated and social friend-generated content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If a smart TV provides interactive content selection, then user engagement is improved, but device complexity increases

Engineering Contradiction:
Improveuser engagementVSAvoiddevice complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent segments content into discrete selectable sections (e.g., specific timestamps or segments of media) that users can individually choose. This allows the system to handle complexity by breaking down content into manageable units rather than requiring the user to navigate the entire content library, thus improving ease of operation while managing device complexity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces a server as an intermediary between the smart TV and content delivery. The server handles complex tasks such as content retrieval, personalization, and section selection, while the TV itself remains relatively simple. This mediator approach allows the TV to provide engaging interactive features without significantly increasing its own complexity.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Ease of operation

If the system provides personalized content recommendations, then user engagement is improved, but loss of information increases

Engineering Contradiction:
Improveuser engagementVSAvoidloss of information
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

The patent applies local quality by providing personalized recommendations tailored to individual user preferences and viewing history. Instead of treating all users uniformly, the system adapts content recommendations to each user's specific interests, thereby increasing engagement while managing information relevance to prevent loss of useful information.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system incorporates feedback mechanisms where user interactions with content (selections, views, preferences) are fed back into the recommendation algorithm. This continuous feedback loop refines personalization over time, improving engagement while maintaining information accuracy by learning from actual user behavior rather than relying on static profiles.

Inventive Principle:
Principle #23Feedback

3Adaptability or versatility

If the system enables content sharing between users, then social interaction is improved, but device complexity increases

Engineering Contradiction:
Improvesocial interactionVSAvoiddevice complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent implements universality by enabling the smart TV to perform multiple functions: content playback, user authentication, personalization, and social sharing. By making the TV a multi-functional device capable of handling these diverse tasks, the system improves social interaction capabilities without requiring separate dedicated devices for each function, thus managing overall system complexity.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The server acts as an intermediary that handles the complex logistics of content sharing between users. It manages user accounts, authenticates users, retrieves shared content, and delivers it to the appropriate devices. This mediator approach allows the TV to provide robust social interaction features while keeping the TV's own complexity manageable by offloading sharing logic to the server.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS9986283B2Display device, method of providing personalized object, and method of providing information
Publication Date: 2018.05.29 SAMSUNG ELECTRONICS CO LTD
  • US9986283B2 patent drawing
  • US9986283B2 patent drawing
  • US9986283B2 patent drawing

AI summary

A method and an apparatus of a display device for providing a personalized object are provided. The method including reproducing content, receiving an input from a first user selecting a first section of the content being reproduced, and generating a first personalized object corresponding to reproducing the selected first section, based on information about the selected first section, link information of the content, and information about an image corresponding to the content, is provided.