Distributed Database Activity Verification
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Conventional methods lack effective tracking, verification, and rewarding mechanisms for promotional and purchase activities, particularly in online environments, which hampers trust between entities and efficiency in incentivizing content promotion and purchases.
Innovation Solution
A distributed database or blockchain system is used to record and verify activities anonymously, allowing entities to reward contributors through smart contracts, ensuring trust and transparency while maintaining user and product identities encrypted.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of manufacture
If conventional survey methods are used to track promotional activities, then implementation simplicity is maintained, but tracking precision and verification reliability deteriorate
Solution Approach 1:
A blockchain-based intermediary system is introduced between users and companies to objectively track and verify promotional activities. The blockchain acts as a neutral mediator that records user actions (views, clicks, purchases) immutably, allowing both parties to verify activity authenticity without trusting each other, thus resolving the contradiction between simple implementation and precise tracking
Solution Approach 2:
The system implements automated feedback loops where user promotional activities are continuously monitored, recorded on blockchain, and automatically rewarded through smart contracts. This creates a closed-loop feedback system that precisely tracks activity impact and immediately provides incentives, improving both tracking precision and system simplicity through automation
2Quantity of substance
If mass survey approaches are used to reach wide audience, then coverage breadth is improved, but individual recommendation tracking and verification reliability deteriorate
Solution Approach 1:
The system creates digital copies of user activities (views, clicks, shares, purchases) as immutable records on the blockchain. Each promotional action is copied and stored as a verifiable transaction, allowing individual recommendations to be tracked across large audiences with the same reliability as any single action, resolving the contradiction between broad coverage and verification reliability
Solution Approach 2:
The system segments promotional tracking into discrete, verifiable atomic actions (view, click, share, purchase) that can be independently recorded and verified on blockchain. This segmentation allows individual recommendations to be precisely tracked even within mass survey approaches, maintaining verification reliability while enabling broad audience coverage
3Device complexity
If traditional reward systems are used for promotional activities, then system complexity is reduced, but reward distribution transparency and trust deteriorate
Solution Approach 1:
Smart contracts automatically execute reward distribution based on verified blockchain records of promotional activities. The system serves itself by automatically calculating and distributing rewards without manual intervention, maintaining simplicity while ensuring complete transparency and trust through automated, immutable execution of pre-defined reward rules
Solution Approach 2:
The patent replaces manual reward distribution mechanisms with automated smart contract execution on blockchain. This substitution eliminates the need for complex manual verification and payment processes while providing transparent, trustless automated reward distribution, resolving the contradiction between system simplicity and transparency
4Object-affected harmful factors
If user identities are encrypted for anonymity, then privacy protection is improved, but activity tracking precision and contributor identification deteriorate
Solution Approach 1:
The system uses asymmetric cryptography where users have private keys for creating signed transactions and public keys for verification. This asymmetry allows complete anonymity in identity representation while enabling precise tracking of user actions through cryptographic signatures, resolving the contradiction between privacy protection and activity tracking precision
Data Source
AI summary
Various embodiments of systems and methods allow a distributed database to be maintained to store records of activities that may promote purchasing a product and determine whether such promotions should be rewarded. Using anonymous identifiers and a permission-based system, identities of users, products, content, content distribution systems, and marketplaces can be made available only to parties with rights to know such identities. Furthermore, systems can be put in place so that activities with a certain product, content item, etc. can be monitored without ever disclosing the identity of the product, content item, etc. In some embodiments, the database can be an immutable, append-only, distributed database such as a blockchain ledger.