Document Context Communication References for Real-Time Entity Connections

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Solution Overview

Problem

Current communication systems lack efficient methods to connect users for real-time communications based on document content, particularly after the presentation of a document is terminated, limiting the ability to facilitate direct interactions with entities for further information or services.

Innovation Solution

A method and apparatus that determine a reference to an entity based on document content, allowing users to establish real-time connections through a connection provider, which tracks and manages communication leads for performance-based advertising and service delivery.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If a document presentation is terminated, then the user can proceed to other tasks, but the opportunity for real-time communication with entities related to the document content is lost

Engineering Contradiction:
Improveuser task efficiencyVSAvoidcommunication opportunity
Core Design Contradiction:
ProductivityVSLoss of information

Solution Approach 1:

The system performs preliminary action by determining entity references and preparing communication connection information before the document presentation is fully terminated. When a user terminates a document presentation, the system proactively analyzes the document content to identify relevant entities and prepares real-time communication connection options, ensuring communication opportunities are not lost while allowing user productivity to improve.

Inventive Principle:
Principle #10Preliminary action

2Ease of operation

If communication references are provided to connect users for real-time communications, then user engagement is enhanced, but system complexity increases

Engineering Contradiction:
Improveuser engagementVSAvoidsystem complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system introduces an intermediary component that automatically determines entity references from document content and manages communication connection establishment. This intermediary layer handles the complex tasks of analyzing document content, identifying relevant entities, and facilitating real-time communication connections, thereby enhancing user engagement without requiring users to directly manage the complexity of communication protocol establishment.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Measurement precision

If performance-based advertising tracking is implemented, then advertising effectiveness is improved, but data processing requirements increase

Engineering Contradiction:
Improveadvertising effectivenessVSAvoiddata processing load
Core Design Contradiction:
Measurement precisionVSQuantity of substance

Solution Approach 1:

The system performs preliminary action by determining entity references and tracking communication leads at the point of document termination, rather than requiring extensive post-processing of user interactions. By establishing communication connections and tracking advertising effectiveness at this early stage, the system improves measurement precision while minimizing the overall data processing load that would be required for retrospective analysis.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS9277019B2Systems and methods to provide communication references to connect people for real time communications
Publication Date: 2016.03.01 THRYV INC
  • US9277019B2 patent drawing
  • US9277019B2 patent drawing
  • US9277019B2 patent drawing

AI summary

Methods and apparatuses to present communication references to connect people for real time communications in response to requests to terminate the presentation of documents. One embodiment includes: responsive to a request from a user to terminate a presentation of a document, determining a reference to an entity based on a content of the document; presenting the reference with information about the entity to terminate the presentation of the document; and responsive to a request made via the reference, establishing a connection for real time communications between the entity and the user.