Double-Sided Affiliate Link for Referral Identification

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Solution Overview

Problem

Conventional referral systems are inefficient in identifying and rewarding both the sender and receiver of referrals, as they rely on specific and difficult-to-use referral codes, which introduce friction and limit scalability.

Innovation Solution

A method and system that transforms any URL into a double-sided affiliate link (DSAL), allowing for one-click creation and automatic embedding of unique referral information, enabling efficient identification and reward of both sender and receiver without the need for specific codes.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If referral codes are used to identify senders and receivers, then the provider can reward both parties, but the system becomes complex and difficult to use

Engineering Contradiction:
Improveidentification accuracyVSAvoiduser convenience
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The patent extracts the identification function from complex referral codes and implements it through automated tracking of link sharing and clicking events. The system automatically captures sender and receiver identities through device identifiers and link metadata, eliminating the need for manual code entry while maintaining reliable identification.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent introduces an intermediary tracking system that sits between the sender's device and the receiver's device. This intermediary automatically captures identification data, tracks the referral relationship, and manages reward distribution without requiring direct user interaction with complex referral codes.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Measurement precision

If manual referral code distribution is used, then specific referrals can be tracked, but the process is time-consuming and limits scalability

Engineering Contradiction:
Improvereferral tracking accuracyVSAvoidreferral processing speed
Core Design Contradiction:
Measurement precisionVSProductivity

Solution Approach 1:

The patent implements preliminary action by pre-generating unique identifiers and tracking parameters that are automatically embedded in shared links. The system prepares tracking infrastructure in advance, so that when a referral occurs, identification and tracking happen automatically without manual intervention, thereby maintaining precision while dramatically increasing processing speed.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent replaces the mechanical system of manual referral code distribution with an automated digital tracking system. Instead of users manually creating and sharing codes, the system automatically generates trackable links, captures device identifiers, and processes referrals through automated software algorithms, eliminating manual effort while maintaining accurate tracking.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Loss of information

If conventional referral systems are used, then referrers can be identified, but receivers cannot be simultaneously identified and rewarded

Engineering Contradiction:
Improvereferrer information retentionVSAvoidtwo-sided tracking capability
Core Design Contradiction:
Loss of informationVSAdaptability or versatility

Solution Approach 1:

The patent transitions from single-sided referrer tracking to two-sided tracking by adding a new dimension of receiver identification. The system captures not only the sender's device identifier but also the receiver's device identifier when they click the shared link, enabling simultaneous identification and rewarding of both parties through this additional tracking dimension.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Solution Approach 2:

The patent implements feedback mechanisms that provide real-time information about referral events to both senders and receivers. The system tracks and communicates referral outcomes, enabling both parties to understand their referral relationships and receive appropriate rewards, thereby enhancing the system's adaptability for two-sided recognition.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS10657195B2Method, system, apparatus, and program for identifying and rewarding sender and receiver of shared URLs and recommendations by using double-sided affiliate link
Publication Date: 2020.05.19 SPLIT TECHNOLOGIES INC
  • US10657195B2 patent drawing
  • US10657195B2 patent drawing
  • US10657195B2 patent drawing

AI summary

A method, system, apparatus, and program for creating a doable-sided affiliate link (DSAL) from a URL and using the DSAL to identify and reward a sender and a receiver.