Double-Sided Printer Distribution Map for Real-Time Ad Targeting
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Solution Overview
Problem
Existing advertisement publishing methods on cash register paper require advance content collection, manual selection of areas, and fixed content printing, leading to inefficiencies in resource usage and timeliness, resulting in ineffective and outdated advertisements.
Innovation Solution
An intelligent advertisement publishing system using a double-sided printer distribution map, comprising a cloud advertisement server, advertisement publishing terminals, and double-sided printers, which generates and updates advertisement content based on user input and geographical location, allowing real-time printing of targeted advertisements on cash register paper.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of manufacture
If advertisements are printed on cash register paper in advance using existing technology, then advertisement content can be customized by advertisers, but it requires collecting advertisement content in advance, carrying out multiple steps such as transportation, printing, and cash register paper distribution, consuming many manpower and material resources and requiring a relatively long time period
Solution Approach 1:
The system pre-establishes a distribution map containing location information of multiple double-sided printers, and pre-configures the advertisement publishing framework with automated workflows. This preliminary preparation enables rapid advertisement deployment when content is received, eliminating the need for advance content collection and manual area selection processes.
Solution Approach 2:
The invention replaces the manual mechanical system of advertisement publishing with an automated digital system. The cloud server automatically parses advertisement information, identifies target printers based on location and category, and transmits printing instructions electronically, substituting human labor in content collection, area selection, and coordination with automated digital processes.
2Adaptability or versatility
If advertisements are printed in advance on cash register paper, then advertisement content can be customized, but the advertisement content is fixed and cannot be changed after being printed, causing invalid advertisements, junk advertisements, and poor timeliness of advertisement information
Solution Approach 1:
The system implements dynamic advertisement publishing where content can be updated in real-time. The cloud server receives advertisement information at any time, parses it to extract publishing scope and content, generates push information, and transmits it to target printers. This dynamic process allows advertisement content to be changed and updated continuously, making the advertisement system flexible and responsive to current needs.
Solution Approach 2:
The system incorporates feedback mechanisms where the cloud server continuously receives advertisement information, parses it to understand publishing requirements, and adjusts the publishing scope and content accordingly. This feedback loop ensures that advertisement content remains relevant and effective by allowing real-time modifications based on current demands and conditions.
3Ease of operation
If manual selection of areas is performed before advertisement publishing, then specific regions can be targeted, but it consumes many manpower and material resources and requires a relatively long time period
Solution Approach 1:
The system replaces manual area selection with automated digital processes. The cloud server automatically parses advertisement information to identify the publishing scope, and uses the pre-established distribution map to locate and select target double-sided printers based on location and category information. This automated selection process eliminates manual labor while improving efficiency.
Solution Approach 2:
The system enables self-service advertisement publishing where the automated workflow handles area selection and printer identification without human intervention. The cloud server independently parses advertisement information, determines the publishing scope, and selects appropriate printers from the distribution map, allowing the system to serve itself in the area selection process.
Data Source
AI summary
An intelligent advertisement publishing system and method based on a double-sided printer distribution map. The method includes: generating a distribution map based on geographical location information of double-sided printers; displaying the distribution map of the double-sided printers, and after obtaining advertisement content input by a user and an advertisement publishing scope selected by the user on the distribution map, generating advertisement information; parsing to obtain the corresponding advertisement publishing scope and advertisement content, generating corresponding advertisement push information based on the advertisement content, and sending the advertisement push information to double-sided printers in the advertisement publishing scope; and enabling the double-sided printers to print the corresponding advertisement information at the back of cash register paper when printing cash registration information.
