Dynamic Business Process Assembly for Personalized Service Delivery

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Solution Overview

Problem

Conventional business process management systems are inflexible and lack personalization, leading to customer dissatisfaction as they require pre-defined navigation paths and do not adapt to customer needs in real-time, resulting in inefficient service delivery and increased overhead.

Innovation Solution

A system that dynamically assembles business processes based on customer input and preferences using modular elements and workflow orchestration, allowing for real-time modification and integration with available resources to enhance customer experience and reduce unnecessary steps.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If pre-defined navigation paths are used in conventional business process management systems, then process structure and control are maintained, but customer satisfaction deteriorates due to lack of personalization and flexibility

Engineering Contradiction:
ImprovepersonalizationVSAvoidprocess structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent implements dynamic business process assembly where the system transitions from static pre-defined paths to dynamic real-time construction of process flows. Business process elements are selected and assembled during execution based on customer preferences, needs, and contextual information, allowing the process structure to adapt dynamically rather than being fixed in advance.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent segments business processes into modular business process elements that can be independently selected, assembled, and reconfigured. This segmentation allows the system to build personalized process flows from reusable components based on customer-specific requirements while maintaining overall process coherence and control.

Inventive Principle:
Principle #1Segmentation

2Productivity

If pre-defined business processes are used, then process overhead is reduced through standardization, but service delivery efficiency deteriorates due to inability to adapt to real-time customer needs

Engineering Contradiction:
Improveservice delivery efficiencyVSAvoidprocess overhead
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The patent applies preliminary action by pre-defining business process elements and their relationships in a library before execution. During runtime, the system quickly assembles personalized processes from these pre-prepared components rather than creating processes from scratch, reducing both overhead and adaptation time.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system continuously monitors customer preferences, needs, and contextual information during process execution, using this feedback to dynamically adjust and reconfigure the business process flow in real-time, optimizing service delivery efficiency based on actual customer responses.

Inventive Principle:
Principle #23Feedback

3Ease of operation

If modular business process elements are dynamically assembled based on customer information, then customer satisfaction improves through personalization, but system complexity increases

Engineering Contradiction:
Improvecustomer navigationVSAvoidsystem architecture
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent introduces a business process assembly system that acts as an intermediary between the customer interface and the backend resources. This intermediary dynamically translates customer preferences and contextual information into appropriate business process element selections and assemblies, shielding customers from system complexity while enabling personalized navigation.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system employs universal business process elements that can serve multiple functions and be reused across different customer scenarios. This multi-functionality reduces the total number of elements needed while still enabling高度 personalized process assembly, managing system complexity through component reusability.

Inventive Principle:
Principle #6Universality (Multi-functionality)

4Productivity

If real-time process modification is enabled, then resource utilization optimizes by integrating with available resources, but process reliability may deteriorate due to dynamic changes

Engineering Contradiction:
Improveresource utilizationVSAvoidprocess execution
Core Design Contradiction:
ProductivityVSReliability

Solution Approach 1:

The system continuously monitors resource availability, customer context, and process execution state, using this feedback to dynamically adjust process flows and resource allocations in real-time, optimizing resource utilization while maintaining process coherence through continuous monitoring and adjustment.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent implements validation and constraint mechanisms that are built into the dynamic assembly process beforehand, ensuring that real-time modifications adhere to predefined business rules and resource constraints, thus cushioning against potential reliability issues from dynamic changes.

Inventive Principle:
Principle #11Beforehand cushioning (Prior cushioning)

Data Source

PatentUS10171655B2Method for assembling a business process and for orchestrating the process based on process beneficiary information
Publication Date: 2019.01.01 GENESYS CLOUD SERVICES INC
  • US10171655B2 patent drawing
  • US10171655B2 patent drawing
  • US10171655B2 patent drawing

AI summary

A system for assembling a business process or a portion thereof includes a rules base containing executable rules and defined business process elements, a workflow orchestration engine, and at least one interface available to a process beneficiary. Information known about and or provided by a process beneficiary interacting with the at least one interface is used to execute one or more of the rules causing assembly of a new business process or a portion thereof according to workflow orchestration rules the new or modified process directing servicing of the process beneficiary accordingly.