Dynamic Casino Signage for Game Status Detection

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Casino game signage is typically static and game-specific, failing to provide dynamic and relevant information to players during inactive game periods, such as when games are paused or idle, and lacking integration of non-game specific information like advertisements and facility promotions.

Innovation Solution

A system of electronic displays at casino game tables that dynamically switch between game-specific and non-specific information based on the game's status, using microprocessors and sensors to detect play activity and adjust content accordingly, allowing for the display of advertisements and promotional information during inactive periods.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If static game-specific signage is displayed at all times, then game information is always visible to players, but the signage cannot provide advertisements or other non-game information during inactive periods

Engineering Contradiction:
Improveinformation provided to playersVSAvoiddisplay content flexibility
Core Design Contradiction:
Loss of informationVSAdaptability or versatility

Solution Approach 1:

The signage system transitions from static to dynamic by automatically changing display content based on game status detection. During active play, game-specific information is shown; during inactive periods, advertisements and promotional content are displayed, allowing the same physical signage to serve multiple purposes throughout the day

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The signage system is designed to perform multiple functions: displaying game rules and information during active play, and displaying advertisements, promotions, and casino facility information during inactive periods. This multi-functionality maximizes the utility of the signage infrastructure

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Adaptability or versatility

If electronic displays with dynamic messaging are implemented, then both game-specific and non-game information can be provided, but the device complexity increases

Engineering Contradiction:
Improvedisplay content flexibilityVSAvoidsignage system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The signage system incorporates automatic status detection capabilities that allow it to self-regulate content display without constant manual intervention. The system detects game status automatically and switches between game information and advertisements autonomously, reducing operational complexity

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

A control system acts as an intermediary between game status detection and display content selection. This mediator processes status signals and automatically selects appropriate display content, simplifying the overall system architecture by centralizing the decision-making logic

Inventive Principle:
Principle #24Intermediary (Mediator)

3Ease of operation

If signage remains static during inactive periods, then the display system is simple to operate, but player engagement and revenue opportunities are lost during idle times

Engineering Contradiction:
Improvesignage operation simplicityVSAvoidrevenue generation during inactive periods
Core Design Contradiction:
Ease of operationVSProductivity

Solution Approach 1:

The system dynamically adjusts its behavior based on operational context: during active play it provides game information to maintain player engagement, during inactive periods it displays advertisements to attract new players and promote casino facilities, maximizing utility across all time periods

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The signage system incorporates feedback mechanisms that monitor game status and automatically adjust display content accordingly. This closed-loop approach ensures the signage provides relevant information at the right times without requiring manual reconfiguration, maintaining ease of operation while capturing revenue opportunities

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS11749052B2Method and system for providing dynamic casino game signage with selectable messaging timed to play of a table game
Publication Date: 2023.09.05 NRT TECHNOLOGIES INC
  • US11749052B2 patent drawing
  • US11749052B2 patent drawing
  • US11749052B2 patent drawing

AI summary

A methodology and apparatus for providing casino game signage for a casino game which incorporates display information that is dynamically interchangeable between game specific and game non-specific information responsive to automatic detection of game play status at the game table. At least one electronic display is provided at respective casino game tables, and selected display information is wirelessly transmitted, and/or manually delivered, thereto. The display information which is displayed is dynamically selected based upon a sensor automatically detecting the status of play of the game, being game specific during play and selectively game specific and game non-specific during game play inactivity.