Dynamic Content Delivery System for Multi-Device Format Adaptation

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Solution Overview

Problem

Users face the inconvenience of needing to purchase and manage multiple licenses for content across different devices with varying capabilities, leading to suboptimal content experiences and increased costs due to format limitations and compatibility issues.

Innovation Solution

A system that dynamically determines and delivers content in formats appropriate for each device based on its capabilities, allowing users to access content under a single license with rights to various formats and versions, without requiring manual selection or re-purchasing, by analyzing device capabilities and providing optimal formats automatically.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If content is licensed for specific device formats, then content quality and compatibility are ensured, but users must purchase multiple licenses for different devices and formats

Engineering Contradiction:
Improvecontent compatibilityVSAvoidlicense management
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent implements a universal content delivery system where a single content instance stored on the server can be accessed by multiple devices with different capabilities. The system determines device capabilities and dynamically delivers appropriate format versions, allowing one content license to serve multiple devices and formats, thereby eliminating the need for multiple separate licenses while maintaining compatibility.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system changes the delivery parameters (format, resolution, encoding) of content based on the receiving device's capabilities without requiring separate content instances or licenses for each parameter combination. The server adapts the content parameters dynamically, allowing a single licensed content to be delivered in multiple formats as needed.

Inventive Principle:
Principle #35Parameter changes

2Adaptability or versatility

If content is stored in multiple formats for different devices, then device compatibility is improved, but storage requirements and content management complexity increase

Engineering Contradiction:
Improvedevice compatibilityVSAvoidcontent storage
Core Design Contradiction:
Adaptability or versatilityVSQuantity of substance

Solution Approach 1:

The patent creates a universal content storage approach where a single content instance on the server serves multiple device types. Instead of storing separate format versions for each device, the system stores one content instance and dynamically adapts it during delivery, reducing storage requirements while maintaining compatibility across diverse devices.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The server acts as an intermediary between the stored content and various devices. It receives the content in its original format, determines the appropriate output format based on device capabilities, and delivers the transformed version. This intermediary process eliminates the need to pre-store multiple format versions for each device type.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Measurement precision

If users manually select content formats for each device, then format precision is improved, but user time and operational complexity increase

Engineering Contradiction:
Improveformat selection accuracyVSAvoidformat selection time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs automatic format determination and selection without requiring user intervention. The server independently assesses device capabilities, selects the appropriate content format, and delivers it automatically. This self-service approach maintains precise format matching while eliminating the time and effort users would otherwise spend on manual format selection.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses feedback from device capability information to automatically determine the optimal content format. The server receives capability data from the device, processes this feedback, and uses it to select and deliver the most appropriate format version, achieving precise format matching without user involvement.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS10282524B1Content selection and delivery for random devices
Publication Date: 2019.05.07 AMAZON TECH INC
  • US10282524B1 patent drawing
  • US10282524B1 patent drawing
  • US10282524B1 patent drawing

AI summary

Intelligent content delivery enables content to be delivered to different devices in formats appropriate for those devices based on the capabilities of those devices. A user might access the same piece of content on two different devices, and can automatically receive a higher quality format on a device capable of playing that higher quality format. The user can purchase rights to content in any format, such that as new formats emerge or the user upgrades to devices with enhanced capabilities, the user can receive the improved formats automatically without having to repurchase the content. Further, the user can pause and resume content between devices even when those devices utilize different formats, and can access content on devices not otherwise associated with the user, receiving content in formats that are appropriate for those unknown devices even if the user has not previously accessed content in those formats.