Dynamic Content Presentation Modes for Flexible Media Browsing

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Solution Overview

Problem

Existing content presentation systems fail to accommodate diverse user needs by providing a fixed manner of organizing and presenting media content, leading to poor user experience as users cannot quickly browse or accurately locate content as desired.

Innovation Solution

Implementing a method and apparatus that allows switching between multiple viewing modes on a content presentation page, where media content items are presented in varying sizes and associated information is displayed accordingly, based on user gestures or selections, to cater to different browsing requirements.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If a fixed manner of organizing and presenting media content is used, then the system structure is simple, but the user experience deteriorates because users cannot quickly browse or accurately locate content as desired

Engineering Contradiction:
Improveuser experienceVSAvoidsystem structure
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent implements multiple viewing modes (e.g., grid view, list view, mosaic view) that allow the content presentation system to dynamically adapt its structure based on user selection. The system transitions from a fixed presentation manner to a dynamic one where the same content can be organized differently, improving ease of operation while managing complexity through software-based mode switching rather than hardware changes

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent changes the presentation parameters of media content by adjusting layout configurations, item sizes, and information display levels across different viewing modes. By modifying these parameters dynamically, the system enhances user experience without requiring fundamentally different system architectures, thus balancing complexity improvement with structural simplicity

Inventive Principle:
Principle #35Parameter changes

2Adaptability or versatility

If multiple viewing modes with varying content sizes are implemented, then user browsing flexibility is improved, but device complexity increases

Engineering Contradiction:
Improvebrowsing flexibilityVSAvoidapparatus complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent creates a universal content presentation apparatus that can perform multiple viewing functions through a single system architecture. By designing the apparatus to support various viewing modes (grid, list, mosaic, etc.) within one unified structure, it achieves browsing flexibility without proportionally increasing device complexity, as the same hardware platform handles all viewing mode requirements

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system implements dynamic adaptability where the presentation mode can switch between different configurations based on user needs. This dynamic capability allows the apparatus to be versatile in handling various browsing scenarios while maintaining a manageable complexity level through software-controlled transformations rather than multiple dedicated hardware systems

Inventive Principle:
Principle #15Dynamics

3Loss of information

If associated information is displayed together with media content items, then information completeness is improved, but the area available for content display is reduced

Engineering Contradiction:
Improveinformation completenessVSAvoidcontent display area
Core Design Contradiction:
Loss of informationVSArea of stationary object

Solution Approach 1:

The patent segments the display area by separating media content items from their associated information in different viewing modes. In modes like grid or mosaic view, the content occupies the primary display area while associated information is either minimized or displayed in a segmented manner, allowing both complete information presentation and adequate content display area through spatial segmentation of information elements

Inventive Principle:
Principle #1Segmentation

Data Source

PatentEP4610850A1Method and apparatus for content presentation, device, and storage medium
Publication Date: 2025.09.03 BEIJING ZITIAO NETWORK TECH CO LTD
  • EP4610850A1 patent drawingFigure 1
  • EP4610850A1 patent drawingFigure 2
  • EP4610850A1 patent drawingFigure 3~4A

AI summary

According to embodiments of the disclosure, methods, apparatuses, devices and storage medium for content presentation are provided. The method includes: presenting a set of media content items on a content presentation page; switching between a plurality of viewing modes based on a mode switching operation for the plurality of viewing modes, the set of media content items being presented in a plurality of different sizes respectively in the plurality of viewing modes; and in response to switching to at least one predetermined viewing mode of the plurality of viewing modes, presenting the set of media content items and information associated with each of the set of media content items together. In this way, the efficiency of viewing media content can be improved, the diversified demands of users for viewing modes can be met, and the user experience can be improved.