Dynamic Content Sequencing via Physical Cues

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Solution Overview

Problem

Users face challenges in discovering and enjoying electronic content due to the vast amount of available content and poor sequencing, which fails to account for their reactions, leading to a suboptimal consumption experience.

Innovation Solution

A method that dynamically adjusts the sequence of content presentation based on physical cues from the user, such as facial expressions and heart rate, to modify the content sequence and improve user engagement by adding or replacing content items to elicit desired reactions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If content items are presented in a fixed sequence, then the system is simple to operate, but the user experience deteriorates when the sequence does not match user reactions

Engineering Contradiction:
Improvesimplicity of content presentation systemVSAvoiduser experience quality
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The content presentation system transitions from a static fixed sequence to a dynamic adaptive sequence that automatically adjusts based on real-time user physical reactions. Sensors detect user physiological states (heart rate, facial expressions, galvanic skin response) and the system dynamically reorders content items to maintain optimal engagement, resolving the contradiction between operational simplicity and experience quality.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system implements a feedback loop where user physical reactions to content are continuously monitored and fed back into the sequencing algorithm. This closed-loop control enables the system to automatically adjust the content sequence based on detected user states, maintaining high user experience quality without requiring manual intervention or complex user input.

Inventive Principle:
Principle #23Feedback

2Reliability

If the content sequence is dynamically adjusted based on user reactions, then user experience is improved, but the system complexity increases

Engineering Contradiction:
Improveuser experience qualityVSAvoidcomplexity of content presentation system
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system performs self-adjustment by automatically detecting user reactions and resequencing content without external intervention. The automated feedback loop eliminates the need for manual sequence configuration or complex user interface interactions, managing system complexity internally while delivering personalized user experiences.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent replaces manual or mechanical sequence adjustment mechanisms with automated sensor-based detection and algorithmic resequencing. Physical sensors (heart rate monitors, facial expression cameras, GSR sensors) substitute for manual user feedback mechanisms, and computational algorithms replace manual sequencing operations, reducing operational complexity while enhancing adaptability.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Reliability

If more content items are added to the sequence based on user reactions, then user engagement is enhanced, but the loss of time increases

Engineering Contradiction:
Improveuser engagement levelVSAvoidtime to consume content
Core Design Contradiction:
ReliabilityVSLoss of time

Solution Approach 1:

The system applies partial action by selectively adding or removing content items based on detected user engagement states rather than presenting all available content. When user engagement is high, additional relevant content may be inserted; when engagement drops or time constraints are detected, the system truncates the sequence, optimizing the balance between engagement enhancement and time efficiency.

Inventive Principle:
Principle #16Partial or excessive action

Data Source

PatentUS10984171B2Dynamic presentation of content based on physical cues from a content consumer
Publication Date: 2021.04.20 PRIMER TECHNOLOGIES INC
  • US10984171B2 patent drawing
  • US10984171B2 patent drawing
  • US10984171B2 patent drawing

AI summary

The technology disclosed herein presents content dynamically based on physical cues received from a consumer of the presented content. In a particular implementation, a method provides determining first content items for presentation to a user and determining a first sequence in which the first content items should be presented to the user. During presentation of the first content items in the first sequence to the user, the method provides identifying at least one physical cue from the user and modifying the first sequence based on the at least one physical cue to create a second sequence in which the first content items should be presented to the user. The method then provides presenting the first content items to the user in the second sequence.