Dynamic Message Display Prioritization via Interaction Scoring

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Solution Overview

Problem

Existing methods for displaying dynamic messages on social networks fail to effectively filter and prioritize valuable information amidst a large volume of messages, leading to user inconvenience in identifying high-value content.

Innovation Solution

A method and system that calculates display parameters based on interaction response information, such as likes and comments, to differentiate and prioritize friend dynamic messages, allowing terminals to display messages with higher attention degrees more prominently and potentially hide less relevant ones.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If all dynamic messages are displayed equally, then the completeness of information is maintained, but the user cannot quickly identify high-value messages and the browsing efficiency deteriorates

Engineering Contradiction:
Improvecompleteness of informationVSAvoidbrowsing efficiency
Core Design Contradiction:
Loss of informationVSProductivity

Solution Approach 1:

The patent applies local quality by differentiating the display presentation of messages based on their value. High-value messages are displayed with enhanced visual characteristics (such as larger font size, different colors, or prominent positioning) while ordinary messages use standard display. This allows the system to maintain completeness of information display while enabling users to quickly identify and prioritize high-value messages through visual differentiation, thereby resolving the contradiction between information completeness and browsing efficiency.

Inventive Principle:
Principle #3Local quality

2Productivity

If messages are screened and displayed based on grouping, then the browsing efficiency is improved, but the screening mechanism becomes complex and requires additional user operations

Engineering Contradiction:
Improvebrowsing efficiencyVSAvoidscreening mechanism complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent implements self-service by automatically calculating message value scores based on interaction response information (such as likes, comments, and shares) without requiring user intervention. The system autonomously prioritizes and displays messages according to their calculated value, eliminating the need for complex manual screening mechanisms or user grouping operations. This automatic value-based display system improves browsing efficiency while keeping the interface simple and intuitive.

Inventive Principle:
Principle #25Self-service

3Measurement precision

If interaction response information is collected and processed, then the accuracy of message prioritization is improved, but the system complexity and data processing requirements increase

Engineering Contradiction:
Improvemessage value assessment accuracyVSAvoiddata processing complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent applies parameter changes by transforming qualitative message value assessment into quantitative scoring based on specific interaction parameters (number of likes, comments, shares, etc.). Each interaction type is assigned a weight, and the cumulative score determines message priority. This parameter-based approach improves measurement precision in message valuation while maintaining relatively simple processing logic through standardized calculations, avoiding excessive system complexity.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS11055473B2Dynamic message display method, server, and terminal
Publication Date: 2021.07.06 TENCENT TECHNOLOGY (SHENZHEN) CO LTD
  • US11055473B2 patent drawing
  • US11055473B2 patent drawing
  • US11055473B2 patent drawing

AI summary

A method for displaying dynamic messages includes: obtaining a set of friend dynamic messages of a first user of a terminal; obtaining interaction response information of friend dynamic messages in the set of friend dynamic messages, and calculating display parameters corresponding to the friend dynamic messages based on the interaction response information; and sending the display parameters to the terminal, so that the terminal displays the friend dynamic message in the set of friend dynamic messages according to the display parameters.