Dynamic QR Code Content Delivery via Terminal Activity
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Solution Overview
Problem
Existing QR codes are static and can only direct users to a single source of information, lacking the ability to provide updated and interactive content dynamically.
Innovation Solution
A system and method that dynamically generates a signal at a terminal, which can be captured by a user device to create or access content based on activity at the terminal, allowing for dynamic delivery of content and interaction with multiple sources of information.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If static codes (QR codes) are used to direct users to information, then the implementation is simple and costs are low, but the content cannot be updated dynamically and all users receive the same information
Solution Approach 1:
The patent transforms static QR codes into dynamic codes that can change based on terminal activity. The code dynamically generates different content ( URLs, text, images) depending on what the user is doing at the terminal, allowing the same physical code to deliver different information to different users at different times.
Solution Approach 2:
The system monitors terminal activity (what the user is viewing or interacting with) and uses this feedback to dynamically adjust the code content. The code responds to user behavior by generating appropriate content, creating a closed-loop system where the code adapts based on observed terminal state.
2Loss of information
If dynamic content delivery is implemented, then content can be updated and customized for different users, but the system complexity increases
Solution Approach 1:
The patent introduces a camera and image processing system as an intermediary between the static physical code and the dynamic digital content. The camera captures the code, software decodes and processes the image to determine terminal activity, and then generates appropriate content, mediating between the simple physical code and complex dynamic delivery.
Solution Approach 2:
The system creates digital copies of the physical code in the form of captured images, then processes these copies to generate dynamic content. Instead of modifying the physical code itself, the system works with digital representations, allowing dynamic behavior without changing the underlying physical medium.
Data Source
AI summary
A system and method for dynamically delivering content includes a user device having a processor in communication with a capture device and a terminal having a data processor in communication with a display, memory device, and user interface, wherein the terminal is configured to dynamically generate a signal. The user device is configured to interact with the terminal and the capture device is configured to capture the signal and translate the signal to an action. The action includes generating content at the user device and/or downloading or accessing content to the user device.