Dynamic Testing Slot Assignment for Unbiased Data Communication
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Solution Overview
Problem
Existing methods for data communication and testing in website systems often suffer from testing bias due to pre-defined placement of testing items, which can confound statistical results and lead to subjective biases between treatment and control groups.
Innovation Solution
A recommendation system that dynamically assigns a random testing slot to call-to-action codes within widgets, ensuring each slot has an equal probability of being chosen, thereby eliminating confounding factors and conducting unbiased testing.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of manufacture
If testing items are placed in pre-defined positions, then the testing setup is simple and deterministic, but testing bias occurs and statistical results are confounded
Solution Approach 1:
The patent applies dynamics by transitioning from static, pre-defined testing item positions to dynamic, randomly assigned positions. The system randomly selects slots for testing items during execution, ensuring that positions are not fixed but change based on runtime conditions. This dynamic approach eliminates positioning bias while maintaining testing simplicity through automated random assignment.
2Ease of operation
If testing items are assigned to specific slots, then placement control is achieved, but confounding factors are introduced that bias results
Solution Approach 1:
The patent introduces an intermediary mechanism - a random slot assignment system - that mediates between the need for placement control and the requirement for unbiased results. Instead of directly assigning testing items to specific slots based on predetermined rules, the system uses random selection as an intermediary process. This intermediary approach maintains operational simplicity while eliminating confounding factors, as the random assignment acts as a buffer between item placement and result interpretation.
3Measurement precision
If random slot assignment is implemented, then testing bias is eliminated, but system complexity increases
Solution Approach 1:
The patent applies self-service by implementing an automated random slot assignment system that eliminates the need for manual positioning decisions. The system independently handles the complexity of random assignment, slot management, and bias elimination without requiring external intervention or complex configuration. This self-service approach maintains measurement precision while managing system complexity through automation rather than manual processes.
Data Source
AI summary
Methods, systems, and computing platforms for data communication and testing are disclosed. One or more hardware processors may be configured by machine-readable instructions to: electronically process a plurality of computer executable instructions associated with a plurality of call-to-action code for at least one uniform resource network node in a computer-data communication-based network. The processor(s) may be configured to electronically determine if the call-to-action code is associated with a same container of the at least one uniform resource network node. The one or more hardware processors are further configured by the instructions electronically assign a rank order to the treatment set of call-to-action code.


