Dynamic URL Insertion in Video Player Interfaces

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Solution Overview

Problem

Consumers face a tedious process when seeking additional content related to the content they are viewing, often requiring them to pause or divert attention from the main content, which can be distracting and inconvenient.

Innovation Solution

Integration of user interface modules within video applications that provide seamless access to additional interactive content, using dynamic URLs and metadata to offer personalized and relevant additional content while minimizing disruption to the primary viewing experience.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If consumers use another device to search for additional content, then they can find related content, but the process becomes tedious and requires pausing or diverting attention from the main content

Engineering Contradiction:
Improveaccess to additional contentVSAvoidtime to search and browse
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The patent merges the additional content access functionality directly into the video player interface by integrating a web browser within the application. This allows consumers to access additional content without switching devices or pausing the video, combining the video viewing and web browsing functions into a single unified interface.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The patent introduces an intermediary component - a integrated web browser - that acts as a mediator between the video content and additional information. This browser component enables seamless access to external content while maintaining the video playback context, eliminating the need to switch between separate devices or applications.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Loss of information

If consumers use another device to search for additional content, then they can find related content, but they must pause or be distracted from the main content and advertisements

Engineering Contradiction:
Improveaccess to additional contentVSAvoidconvenience of accessing content
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent combines multiple functions (video playback, web browsing, additional content access) into a single integrated application interface. This merging eliminates the need to switch between devices or pause video playback, making the operation of accessing additional content as convenient as interacting with the video player itself.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The video application is designed with multi-functionality, serving both as a video player and an integrated web browser. This universal design allows the same application to handle both primary content consumption and additional information retrieval without requiring separate tools or interrupting the viewing experience.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Adaptability or versatility

If dynamic URLs and personalized content are provided, then user engagement improves, but system complexity increases

Engineering Contradiction:
Improvepersonalization of contentVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system implements feedback mechanisms by tracking user viewing patterns, preferences, and interactions with additional content. This feedback is used to dynamically update URLs and personalize the additional content displayed, creating an adaptive system that learns from user behavior while managing complexity through data-driven decision making.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent employs dynamic URL generation and content delivery that adapts in real-time based on user context, viewing history, and preferences. This dynamic approach allows the system to provide personalized content without requiring complex pre-programming for every scenario, as the system automatically adjusts based on observed user behavior and contextual data.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS9990115B1User interface for providing additional content
Publication Date: 2018.06.05 COX COMMUNICATIONS INC
  • US9990115B1 patent drawing
  • US9990115B1 patent drawing
  • US9990115B1 patent drawing

AI summary

User interface modules for providing additional interactive content via dynamic URL insertion within video applications may be provided. Available content items may be analyzed and prescreened to identify various user interface modules that may be used to provide indication of availability of additional interactive content. When a user selects to view a content item, the system may further perform a search to identify newer additional content associated with the requested content item and update the user interface modules, if necessary. The user interface modules may be presented to allow the user to access the associated additional content.