Dynamic Multiple Video Ratings for Scene-Level Playback Control

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Solution Overview

Problem

Current media content rating systems force consumers to choose based on a single rating for the entire content, eliminating suitable content due to a single mature scene, thus limiting viewing options.

Innovation Solution

Implementing dynamic multiple video ratings that assign separate ratings to individual scenes within a media content, allowing viewers to skip or adjust playback based on specific content indicators, enabling more granular control over what is played.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Device complexity

If a single rating is assigned to the entire media content, then the rating system is simple and easy to implement, but it eliminates suitable content from consideration due to a single mature scene

Engineering Contradiction:
Improverating system complexityVSAvoidavailable content catalog
Core Design Contradiction:
Device complexityVSQuantity of substance

Solution Approach 1:

The patent divides the media content into discrete scenes and assigns individual ratings to each scene rather than a single rating for the entire content. This segmentation allows viewers to identify and skip specific mature scenes while watching other suitable portions, thereby increasing the available content catalog without requiring a complex overall rating system

Inventive Principle:
Principle #1Segmentation

2Adaptability or versatility

If dynamic multiple video ratings are implemented for individual scenes, then the available media content catalog increases and viewing options expand, but the system complexity and processing requirements increase

Engineering Contradiction:
Improveviewing optionsVSAvoidrating system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

By segmenting content into scenes with individual ratings, the system provides adaptable viewing options where users can selectively watch content based on their preferences. The segmentation enables flexible content delivery without requiring complete re-rating of entire media pieces

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system implements partial rating coverage by focusing on rating only the necessary portions of content (mature scenes) rather than rating every aspect of media content. This partial action approach increases versatility while controlling system complexity

Inventive Principle:
Principle #16Partial or excessive action

3Productivity

If the entire media content is rated based on the most mature scene, then the rating process is efficient and quick, but it forces consumers to make decisions based on ratings that represent only a tiny fraction of the rated content

Engineering Contradiction:
Improverating process efficiencyVSAvoidcontent suitability information
Core Design Contradiction:
ProductivityVSLoss of information

Solution Approach 1:

Segmenting content into rated scenes preserves detailed suitability information for each portion of the media content. This segmentation maintains rating process efficiency by only rating specific scenes rather than analyzing every frame of entire media pieces, while preventing information loss about content suitability

Inventive Principle:
Principle #1Segmentation

4Ease of operation

If viewers must watch entire media content based on overall rating, then the playback system is simple, but it prevents viewers from skipping or adjusting playback of specific scenes

Engineering Contradiction:
Improveplayback control simplicityVSAvoidplayback flexibility
Core Design Contradiction:
Ease of operationVSAdaptability or versatility

Solution Approach 1:

The system dynamically adjusts playback based on scene ratings and user preferences. Viewers can selectively skip or adjust playback of specific scenes while maintaining simple overall playback control. The dynamic nature allows flexibility without complicating the basic playback operation

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS9607656B1Dynamic multiple video ratings
Publication Date: 2017.03.28 AMAZON TECH INC
  • US9607656B1 patent drawing
  • US9607656B1 patent drawing
  • US9607656B1 patent drawing

AI summary

Techniques are described for providing playback of media content based on dynamic multiple video ratings. Scenes of media content can be associated with content indicators describing the types of activities within the scene. The content indicators can be used to generate ratings for scenes of the media content and the ratings can be used to modify playback of the media content, for example, by skipping playback of scenes.