Dynamic Wireless Network Identification for Personalized Engagement
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Solution Overview
Problem
Conventional wireless networks rely on fixed identifying information, such as SSIDs, which may not effectively attract users or provide personalized connectivity, leading to suboptimal user engagement and advertising opportunities.
Innovation Solution
A computer-implemented method and processor system that detects devices within a predetermined range and receives user or device information to dynamically determine identifying information for the wireless network, allowing for user-specific and context-based naming or description of the network, thereby enhancing user attraction and advertising relevance.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If fixed identifying information (SSID) is used for wireless networks, then network identification is simple and stable, but user engagement and advertising effectiveness are reduced
Solution Approach 1:
The patent applies dynamics by making the wireless network identifying information dynamic rather than static. The SSID is generated in real-time based on user profile data, device information, and contextual factors. This allows the network identification to adapt and change according to different users and situations, resolving the contradiction between simplicity and personalization capability.
Solution Approach 2:
The patent changes the parameters used for network identification from fixed system-defined values to variable parameters including user profile attributes, device characteristics, and contextual information. By modifying these identification parameters dynamically, the system achieves personalization while maintaining operational simplicity through automated generation.
2Productivity
If dynamic identifying information is generated based on user data, then user engagement and advertising relevance increase, but system complexity and data processing requirements increase
Solution Approach 1:
The patent applies preliminary action by pre-collecting and organizing user profile data and device information before the network connection process. User profiles are established in advance with relevant attributes, and device characteristics are pre-assessed. This preparation work is done beforehand, so when a connection request occurs, the dynamic SSID generation can proceed efficiently without complex real-time processing, thus increasing user engagement while controlling processing complexity.
Solution Approach 2:
The system applies self-service by automatically generating dynamic identifying information without requiring manual intervention. The system autonomously processes user data, device information, and contextual factors to create personalized network identifiers. This automation reduces the perceived complexity for users while maintaining high productivity in terms of user engagement and advertising relevance.
3Loss of information
If personalized network names are provided, then advertising effectiveness and service attractiveness improve, but information processing and storage requirements increase
Solution Approach 1:
The patent applies local quality by tailoring the network identifying information specifically to each user and device context rather than using generic identifiers. The dynamic SSID incorporates locally relevant attributes from user profiles and device information, making the identification highly relevant to the specific connection scenario. This localized approach maximizes advertising effectiveness by delivering personalized content while optimizing data storage by only retaining essential profile attributes needed for identification.
Data Source
AI summary
There is provided a method for determining identifying information of a wireless network. The method comprises receiving user or device information from a device determined to be both connectable to the network and within a predetermined range of the network. The method further comprises determining identifying information of the wireless network based on the received user or device information. A computer program product and system corresponding to the method are also disclosed.