Electronic Catalog System for Multi-Merchant Data Aggregation

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Solution Overview

Problem

There is a need for an improved electronic catalog system that emulates the traditional experience of browsing paper-based catalogs, allowing users to easily and quickly browse and order products from multiple merchants on mobile devices or web browsers, while enabling merchants to update their catalogs periodically and reducing production costs.

Innovation Solution

The system collects and processes product data feeds from multiple merchants to build a product database, allowing users to browse and order products through a server that retrieves and serves data via a standalone software application or web browser, with merchants able to update their catalogs through a merchant portal, supporting various devices including tablets and smartphones.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If paper-based catalogs are used, then the traditional browsing experience is provided, but production costs (ink and paper) are very costly

Engineering Contradiction:
Improvecatalog production costVSAvoidbrowsing experience
Core Design Contradiction:
Ease of manufactureVSEase of operation

Solution Approach 1:

The patent creates electronic copies of traditional paper catalogs that can be distributed and browsed digitally. The system converts physical catalog content into electronic format, allowing users to view catalogs on computers and mobile devices, thereby eliminating the need for expensive paper and ink production while preserving the catalog browsing experience.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The patent replaces the mechanical system of paper-based catalog distribution with an electronic digital system. Instead of physically printing and distributing paper catalogs, the system uses electronic data files that can be instantly distributed over networks, significantly reducing production costs while maintaining accessibility and browsing functionality.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Ease of manufacture

If electronic catalogs are implemented, then production costs are reduced, but the ability to emulate traditional paper catalog browsing experience is compromised

Engineering Contradiction:
Improvecatalog production costVSAvoidbrowsing experience
Core Design Contradiction:
Ease of manufactureVSEase of operation

Solution Approach 1:

The system creates faithful electronic reproductions of paper catalogs that preserve the original layout, formatting, and content structure. By copying the visual and organizational characteristics of traditional catalogs into electronic format, the system maintains the familiar browsing experience while achieving cost savings through digital distribution.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The patent makes the catalog system multi-functional by enabling it to work across multiple platforms including desktop computers, laptops, and mobile devices. This universal accessibility enhances the browsing experience by allowing users to access catalogs wherever they are, while the underlying electronic format continues to provide cost-effective production and distribution.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Adaptability or versatility

If multiple merchant catalogs are aggregated, then one-stop shopping is provided, but system complexity increases

Engineering Contradiction:
Improvemulti-merchant capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces a central server as an intermediary that manages multiple merchant catalogs. This intermediary system receives product data from various merchants, standardizes the information, and presents it through a unified interface. The intermediary layer handles the complexity of multi-merchant data management while providing a simple, consistent user experience, enabling one-stop shopping across multiple retailers.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system segments the multi-merchant catalog system into separate modular components: individual merchant data feeds, centralized processing logic, and unified presentation layers. By segmenting the system this way, each merchant's catalog can be independently managed and updated, reducing overall system complexity while maintaining the ability to aggregate multiple merchants into a single shopping platform.

Inventive Principle:
Principle #1Segmentation

4Adaptability or versatility

If periodic catalog updates are enabled, then merchant flexibility is improved, but data synchronization challenges arise

Engineering Contradiction:
Improvecatalog update flexibilityVSAvoiddata synchronization
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent implements periodic updates where merchant catalogs are automatically refreshed at scheduled intervals. This periodic action allows merchants to update their product information flexibly while the system handles synchronization systematically. The automated periodic updates reduce manual intervention and ensure all users receive the latest catalog data without requiring complex real-time synchronization mechanisms.

Inventive Principle:
Principle #19Periodic action

Solution Approach 2:

The system enables self-service updates where merchants can independently upload and manage their own catalog data through provided interfaces. This self-service capability allows merchants to update their catalogs flexibly according to their needs, while the automated system handles the synchronization and distribution of updates across the network, reducing the complexity of manual data management for both merchants and the platform operator.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS10210554B2System and method for automatically distributing and controlling electronic catalog content from remote merchant computers to a catalog server computer over a communications network
Publication Date: 2019.02.19 AMERICA BY MAIL INC D B A CATALOGS COM
  • US10210554B2 patent drawing
  • US10210554B2 patent drawing
  • US10210554B2 patent drawing

AI summary

A system and method of browsing electronic catalogs from a plurality of merchants. The electronic catalog system emulates the portability and usability of a traditional paper and ink catalog, especially when realized on a tablet or mobile device. Product data feeds from multiple merchants are collected and processed to build a product database. A server retrieves product data and serves it to users browsing the electronic catalogs. Users can request more detailed information and order products through the server and merchant websites. Users communicate with the server and merchant websites either through a standalone software application or via a standard web browser. Merchants are able to update the contents of their electronic catalogs through a merchant portal.