Elevator Multimedia Display with Dynamic Floor-Based Content Selection

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Solution Overview

Problem

Existing multimedia information display systems in elevators lack customization and are not dynamic, providing a 'one-for-all' experience that fails to cater to the specific interests of passengers based on their entry and destination floors.

Innovation Solution

A computer-implemented method and system that obtains moving status information of the elevator, including source and target floor information, to determine and display relevant multimedia content, such as advertisements, that align with the interests of passengers, using pre-defined tags and databases to prioritize and display multimedia information.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If pre-determined and pre-loaded multimedia content is displayed in elevators, then the system is simple to operate and maintain, but the content lacks customization and cannot cater to specific passenger interests

Engineering Contradiction:
Improvecontent customizationVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system dynamically adjusts multimedia content based on real-time elevator movement status. The display transitions from static pre-loaded content to dynamic content selection based on source floor, target floor, and elevator direction, enabling customization without requiring complex manual configuration.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system automatically selects and displays appropriate multimedia content based on elevator movement data without requiring manual intervention. The processor autonomously determines which content to display by analyzing source floor, target floor, and movement direction information, reducing operational complexity.

Inventive Principle:
Principle #25Self-service

2Productivity

If 'one-for-all' multimedia content is displayed in all elevators, then the deployment is simple and quick, but the content fails to engage passengers with specific interests related to their journey

Engineering Contradiction:
Improveadvertising effectivenessVSAvoidpassenger interest information
Core Design Contradiction:
ProductivityVSLoss of information

Solution Approach 1:

The system applies different multimedia content to different elevator journeys based on local characteristics of source and target floors. Instead of uniform content, the system tailors content to specific floor combinations and passenger routes, making advertising relevant to local contexts and passenger interests.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system uses elevator movement status information as feedback to automatically select appropriate content. By continuously monitoring source floor, target floor, and movement direction, the system creates a closed-loop system where content selection is driven by actual passenger journey data, improving advertising effectiveness.

Inventive Principle:
Principle #23Feedback

3Adaptability or versatility

If multimedia content is selected based on detailed moving status information, then content relevance to passengers is improved, but the system complexity and data processing requirements increase

Engineering Contradiction:
Improvecontent relevanceVSAvoiddata processing complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system pre-processes and stores multimedia content with associated metadata linking to specific floor combinations and movement scenarios. This preliminary organization allows the processor to quickly retrieve relevant content based on current elevator status without performing complex real-time analysis, reducing processing complexity while maintaining high relevance.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10068259B2Elevator multimedia information display
Publication Date: 2018.09.04 INTERNATIONAL BUSINESS MACHINE CORPORATION
  • US10068259B2 patent drawing
  • US10068259B2 patent drawing
  • US10068259B2 patent drawing

AI summary

Example embodiments of the present disclosure provide methods, a computer system and a computer program product for multimedia information display in an elevator. According to an embodiment of the method, moving status information of an elevator is obtained. The moving status information comprises at least a source floor information indicating where a passenger enters the elevator and a target floor information indicating where the elevator is moving. The multimedia information to be displayed is determined based on the moving status information of the elevator and the determined multimedia information is displayed in the elevator.