Embedded Media Player Search Utility Integration
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Solution Overview
Problem
Users viewing webpages with embedded media players are redirected to different websites when performing searches, which negatively affects metrics such as page views and clickthroughs, impacting advertising revenue and website value.
Innovation Solution
A method and apparatus that allow users to perform additional searches and view results within the same webpage by embedding a media program player with an integrated search utility, enabling search queries to be received and processed on a media server, generating and rendering search results within the embedded player without redirecting the user to a new webpage.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If users perform searches through embedded media players, then search functionality is provided, but users are redirected to different websites which negatively affects page views and clickthroughs
Solution Approach 1:
The patent merges the search utility with the embedded media player by integrating the search interface within the player's display area. The search results are rendered and displayed directly within the same embedded player window, combining two previously separate functions (media playback and web search) into a single integrated interface, thereby eliminating the need for external webpage redirection
Solution Approach 2:
The embedded media player is transformed into a multi-functional device that serves both as a media playback interface and as a search utility. The player can display media content, accept search queries, process search results, and display search results all within the same interface, making it a universal access point for both media consumption and information retrieval
2Adaptability or versatility
If search results are displayed in a new webpage, then complete search functionality is provided, but additional page loads increase bandwidth usage
Solution Approach 1:
The patent extracts the search results display from the external webpage environment and relocates it within the embedded media player's display area. By taking out the search functionality from its traditional webpage context and embedding it within the player, the system eliminates the need for additional page loads while maintaining complete search capabilities
Solution Approach 2:
The search utility and its results are nested within the embedded media player interface. The search interface, query processing, and results display are all contained within the player's existing display framework, creating a nested structure where the search function operates within the media player's boundary rather than requiring external webpage resources
Data Source
AI summary
A method, apparatus and article of manufacture for providing advertisements into a streamed media program is disclosed. In one embodiment, the method comprises the steps of transmitting a webpage to a user computer, wherein the webpage includes instructions comprising instructions for embedding a media program player in the webpage, wherein the embedded media program player comprises an embedded search utility for accepting a textual user query, receiving a search query from the user computer in a media server, the search query entered into the embedded search utility, generating search results responsive to the user search query, transmitting the search results to the media program player embedded in the webpage, rendering the search results using the media program player; and displaying the rendered search results to the user.