Dynamic Entity Location Mapping via Email Metadata
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Solution Overview
Problem
Business professionals often miss opportunities to connect with leads or deliver targeted marketing while traveling due to the lack of accurate and current location information for their contacts.
Innovation Solution
A mapping system that dynamically determines the locations of entities by processing metadata from electronic communications, infers location context, and provides an interface for filtering and taking mass actions based on geographic regions, allowing users to target contacts effectively.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If business professionals travel to various locations without location tracking systems, then they have freedom of movement and lower device complexity, but they lose the ability to obtain accurate current location information for contacts
Solution Approach 1:
The patent introduces a mapping system as an intermediary that processes metadata from electronic communications to determine entity locations. This mediator collects location data from multiple sources (IP addresses, device GPS, social media check-ins) and presents it through a unified map interface, resolving the contradiction by providing comprehensive location information without requiring direct integration with multiple complex systems
Solution Approach 2:
The mapping system performs multiple functions: it tracks locations of multiple entities, determines geographic regions, infers location contexts (work, home, vacation), and provides mass action capabilities. This multi-functional approach consolidates what would otherwise require separate systems into a single platform, reducing overall complexity while improving information availability
2Measurement precision
If the system continuously tracks and updates location data for multiple entities, then location accuracy and timeliness improve, but data processing requirements and system resource consumption increase
Solution Approach 1:
The system performs preliminary actions by continuously monitoring and updating entity locations in the background before users need the information. Location data is proactively collected from metadata and updated in the mapping system ahead of time, so when a user queries for location information during travel, accurate real-time data is already available without requiring intensive on-demand processing
Solution Approach 2:
The mapping system serves itself by automatically processing metadata, updating location data, and maintaining the map interface without requiring constant user intervention. The system self-manages the continuous tracking of multiple entities, inferring location contexts and updating records autonomously, which reduces the energy overhead of manual system management
3Productivity
If the system provides comprehensive location data and mass action capabilities, then productivity and ability to capitalize on opportunities improve, but device complexity and interface complexity increase
Solution Approach 1:
The patent segments the complex functionality into distinct modules: entity location tracking, geographic region determination, location context inference, and mass action execution. Each function operates as a separate component that can be independently managed and accessed through a simplified map interface, allowing comprehensive functionality without overwhelming interface complexity
Solution Approach 2:
The map interface acts as an intermediary that presents complex backend functionality in a simple visual format. Users interact with the map to select regions and entities, and the system handles the complexity of querying location data, determining geographic regions, and executing mass actions behind the scenes, thus improving productivity without exposing users to interface complexity
Data Source
AI summary
A method for creating a dynamic entity location map, includes sending an electronic communication to a first entity, obtaining, when the electronic communication is opened, notification data, calculating a location at which the electronic communication was opened based on the notification data, storing, in a database, a record that contains an association of the location and the first entity, wherein the database stores a plurality of records of entities with associated location data, and generating a map interface that displays a geographical region and displays an icon for the first entity, the icon being displayed at a position within the geographical region based on the location associated with the first entity.