Electronic Shelf Label System Dynamic Proximity Association

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Solution Overview

Problem

Existing electronic shelf label systems lack efficient methods for dynamically updating and synchronizing price information across multiple displays in a retail environment, leading to inconsistencies and manual errors.

Innovation Solution

An electronic shelf label system comprising electronic shelf labels and a display device that communicate via low-power wireless protocols, allowing for dynamic association and disassociation based on proximity and location, with a computing system managing data transmission to render accurate and synchronized price information across displays.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If manual updating of price information is used, then device complexity is reduced, but productivity and accuracy deteriorate due to manual errors and inconsistencies

Engineering Contradiction:
Improvespeed of price updatingVSAvoidsystem complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The electronic shelf labels automatically receive and display price information without manual intervention. The system self-updates prices by receiving data from a central server via wireless communication, eliminating manual updating operations while maintaining system functionality.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

Manual mechanical updating processes are replaced with automated wireless communication and electronic data transmission. The system uses wireless protocols to transmit price information from a central server to electronic shelf labels, substituting manual operations with automated electronic mechanisms.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Reliability

If multiple electronic displays are used across retail environment, then information coverage is improved, but synchronization and consistency deteriorate

Engineering Contradiction:
Improvepricing consistencyVSAvoidsynchronization complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system implements feedback mechanisms where electronic shelf labels transmit their status and displayed information back to the central server. This enables real-time monitoring and verification of pricing consistency across all displays, allowing the system to detect and correct discrepancies automatically.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The central server acts as a universal controller that manages all electronic shelf labels across the retail environment. It provides unified pricing information to multiple displays simultaneously, ensuring consistency regardless of location. The wireless communication protocol serves as a universal interface for all displays.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Adaptability or versatility

If dynamic association and disassociation based on proximity is implemented, then adaptability is improved, but device complexity and communication overhead increase

Engineering Contradiction:
Improveflexibility in display associationVSAvoidcommunication protocol complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system dynamically associates and disassociates electronic shelf labels with display devices based on real-time proximity detection. This dynamic grouping allows the system to adapt to changing physical arrangements and optimize communication paths without requiring complex manual reconfiguration.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The wireless communication protocol acts as an intermediary that handles proximity-based association automatically. It mediates between electronic shelf labels and display devices, managing the dynamic grouping and data transmission without requiring direct complex interactions between all components.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS11494821B2Methods and systems for an electronic shelf label system
Publication Date: 2022.11.08 WALMART APOLLO LLC
  • US11494821B2 patent drawing
  • US11494821B2 patent drawing
  • US11494821B2 patent drawing

AI summary

An electronic shelf label system comprising an electronic display device and a plurality of electronic shelf labels is provided. A computing system transmits data transmissions to the plurality of electronic shelf labels. Each of the electronic shelf labels are configured to receive, from the computing system, data to render on an electronic display of each of the electronic shelf labels. The electronic display device is configured to determine, based on at least one of a set of specified conditions or the data rendered on each of the electronic shelf labels, content to be rendered on the electronic display of the electronic display device, and adjust the display of the electronic display device to render the content based on the determination.