Electronic Shelf Label Nested Housing Design

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Solution Overview

Problem

Electronic shelf labels have a cumbersome and unaesthetic design due to exposed connection components, and they lack a compact structure, making them difficult to install and maintain.

Innovation Solution

The design incorporates a housing with a front and rear housing coupled together, forming a chamber with an opening, where a motherboard is located, and a detachable back plate covers the opening, allowing the motherboard to be securely positioned within the chamber, reducing the overall volume and improving aesthetics.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If connection components are exposed on the electronic shelf label, then installation and maintenance are easier, but the design becomes cumbersome and unaesthetic

Engineering Contradiction:
Improveinstallation and maintenance easeVSAvoidaesthetic appearance
Core Design Contradiction:
Ease of operationVSShape

Solution Approach 1:

The connection components (motherboard and back plate) are nested within the chamber formed by the front and rear housings. The back plate covers the opening of the rear housing, completely enclosing the motherboard inside the chamber, making the structure compact and aesthetically pleasing while maintaining ease of assembly and maintenance through detachable coupling.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The back plate acts as a flexible covering element that encloses the connection components while allowing for detachable coupling. This thin plate structure enables the motherboard to be securely positioned within the chamber while maintaining aesthetic appearance and facilitating easy maintenance.

Inventive Principle:
Principle #30Flexible shells and thin films

2Volume of stationary object

If the electronic shelf label uses a compact structure with enclosed connection components, then volume is reduced and aesthetics are improved, but assembly and maintenance become more difficult

Engineering Contradiction:
Improveoverall volumeVSAvoidmaintenance ease
Core Design Contradiction:
Volume of stationary objectVSEase of repair

Solution Approach 1:

The electronic shelf label is segmented into distinct detachable components: front housing, rear housing, motherboard, and back plate. The motherboard is detachably coupled to the back plate, which itself is detachably coupled to the rear housing. This segmentation allows the connection components to be easily accessed for maintenance while maintaining a compact enclosed structure.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The coupling between the motherboard and back plate, and between the back plate and rear housing, is designed to be detachable rather than permanent. This dynamic coupling mechanism enables easy assembly and disassembly for maintenance purposes while maintaining a compact enclosed structure during operation.

Inventive Principle:
Principle #15Dynamics

3Stability of the object's composition

If the motherboard is securely positioned within the chamber using a back plate, then structural stability is improved, but the number of components increases

Engineering Contradiction:
Improvestructural stabilityVSAvoidnumber of components
Core Design Contradiction:
Stability of the object's compositionVSDevice complexity

Solution Approach 1:

The back plate serves multiple functions simultaneously: it covers the opening of the rear housing, provides structural support for the motherboard, and acts as a mounting surface for detachably coupling the motherboard. This merging of functions reduces the need for additional separate components while maintaining structural stability.

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS12131670B2Electronic shelf label and method for assembling the same
Publication Date: 2024.10.29 BOE TECHNOLOGY GROUP CO LTD
  • US12131670B2 patent drawing
  • US12131670B2 patent drawing
  • US12131670B2 patent drawing

AI summary

An electronic shelf label and a method for assembling the same. The electronic shelf label including: a housing, the housing including a front housing and a rear housing, the front housing and the rear housing being coupled with each other, a chamber being provided between the front housing and the rear housing, the rear housing including an opening; a motherboard, the motherboard being located in the chamber; a back plate, the back plate covering the opening, the motherboard being detachably coupled to the back plate, the back plate being detachably coupled to the rear housing, and an orthographic projection of the back plate in a plane where the rear housing is located being located in the rear housing.