Event Invite Media Overlay for Organized Content Sharing Events

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Solution Overview

Problem

Event planning within a content sharing platform is difficult due to the lack of easy ways to surface important event details, notify users about updates, and organize events effectively.

Innovation Solution

A user can create a custom event invite media overlay that includes event content, which can be sent to others, allowing users to join the event, chat, receive notifications, and capture media content that is automatically added to a group collection, with visual indicators on a map showing attendees.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If users send text messages to invite others to events, then event invitations can be communicated, but important event details are difficult to surface and organize effectively

Engineering Contradiction:
Improveevent details visibilityVSAvoidevent organization complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent combines event details, media content, and notification features into a single event object. This merging allows all event information to be surfaced in one place rather than scattered across multiple messages, resolving the contradiction between information visibility and organizational complexity

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The event object serves multiple functions: it stores event details, hosts media content, sends notifications, and tracks attendees. This multi-functionality consolidates what would otherwise require separate systems into a single unified structure, addressing both information visibility and organizational simplicity

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Productivity

If users manually notify attendees about event updates, then communication can occur, but the process is time-consuming and difficult to manage

Engineering Contradiction:
Improvenotification efficiencyVSAvoidtime to manage updates
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The event system automatically manages notifications by itself. When event details are updated, the system automatically pushes notifications to all attendees without requiring manual intervention from the event creator, thereby improving notification efficiency and eliminating time loss

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system implements automatic feedback loops where event updates trigger automated notification sequences. This feedback mechanism ensures attendees receive real-time updates without manual effort, resolving the productivity-time loss contradiction

Inventive Principle:
Principle #23Feedback

3Adaptability or versatility

If users share media content during events, then engagement increases, but organizing and managing media collections becomes complex

Engineering Contradiction:
Improvemedia sharing capabilityVSAvoidmedia collection management
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent merges media content directly into the event object, creating an integrated media collection associated with each event. This consolidation allows versatile media sharing while simplifying management by centralizing all media in one location rather than requiring separate collection management

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS20260095424A1Event planning in a content sharing platform
Publication Date: 2026.04.02 SNAP INC
  • US20260095424A1 patent drawing
  • US20260095424A1 patent drawing
  • US20260095424A1 patent drawing

AI summary

Systems and methods are provided for receiving a selection to add an event invite media overlay to a media content item, receiving content to be added to the event invite media overlay, the content corresponding to an event, and adding to the event invite media overlay, the content corresponding to the event to generate a custom event invite media overlay. The systems and methods further comprise causing display of the custom event invite media overlay on the media content item, receiving at least one user to which to send an invite to the event, and sending, to a second computing device associated with the at least one user, an invite to the event, the invite comprising the custom event invite media overlay and the media content item.