Event Notification System Using Location-Based Filtering
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Solution Overview
Problem
Existing methods for notifying shoppers and local community groups about events in large shopping precincts or areas are often labor-intensive, ineffective, or slow, leading to missed opportunities for discounts and community engagement.
Innovation Solution
An event notification system that uses a receiver to gather geographical region and time interval information for events and location information of mobile wireless communication devices, determining relevant events based on overlap and sending targeted notifications to users within the specified areas and time frames.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Area of stationary object
If traditional notification methods (flyers, signage, public announcements) are used in large shopping precincts, then coverage area is increased, but information absorption by shoppers decreases due to information overload
Solution Approach 1:
The system segments notification delivery by geographic location and user profile, dividing the large shopping precinct into smaller zones. Each shopper receives notifications only for events in their current or intended location, preventing information overload while maintaining wide coverage through coordinated segmentation across the entire precinct.
Solution Approach 2:
The system introduces a digital intermediary (mobile device with application) between the notification source and the shopper. This intermediary filters and delivers personalized notifications based on location data and user preferences, enabling wide coverage through networked delivery while preventing information overload through selective filtering.
2Measurement precision
If manual notification methods (letterbox drops, door knocking) are used for community events, then notification precision is improved, but labor intensity and time consumption increase
Solution Approach 1:
The system enables self-service notification delivery where the automated platform performs what would traditionally require manual human effort. Location-based triggers and automated message delivery achieve precise targeting without labor-intensive door-to-door notification, maintaining precision while dramatically improving productivity.
Solution Approach 2:
The system replaces mechanical manual notification methods (physical delivery of letters, human door knocking) with electronic automated delivery through mobile devices. This substitution maintains precise targeting capability while eliminating labor intensity and time consumption associated with manual methods.
3Area of stationary object
If widespread marketing information is distributed to all shoppers, then coverage area is maximized, but information relevance to individual shoppers decreases
Solution Approach 1:
The system applies local quality by tailoring notification content to each shopper's specific location, history, and preferences. Different shoppers receive different notifications based on their local context within the shopping precinct, maximizing relevance while maintaining wide distribution coverage through personalized delivery.
Solution Approach 2:
The system performs preliminary actions by pre-configuring user profiles, location preferences, and notification filters before distribution. This preliminary setup enables the system to automatically deliver relevant information to each shopper based on their pre-established criteria, ensuring both wide coverage and high relevance without requiring real-time manual customization.
Data Source
AI summary
Disclosed herein is an event notification system (10). The system (10) comprises a receiver (14) arranged to receive event information comprising geographical region information indicative of a geographical region for each of a plurality of events and time interval information indicative of a time interval for each of the plurality of events, the receiver (14) also being arranged to receive location information indicative of a location of a wireless communication device (12) at a time. The system comprises a notifier (16) arranged to use the event information and the location information when so received to determine a set comprising each of the plurality of events for which the geographical region encompasses the location of the mobile wireless communication device (12) and the time interval encompasses the time, and arranged to send event notification information indicative of at least one event in the set to the mobile communications device (12) for the mobile communications device (12) to notify a user of the at least one event in the set.