Expandable Homepage Modules for Mobile Content Delivery

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Solution Overview

Problem

Mobile devices face limitations in content delivery due to their smaller screens and lack of support for certain technologies like Flash animations and JavaScript, making it difficult to provide rich experiences similar to desktop computers, and users have different content needs depending on their context, such as immediate information or entertainment, which existing systems fail to address effectively.

Innovation Solution

A system and method that allows users to select and customize content for their personalized home pages without navigating to a configuration page, offering content in both contracted and expanded forms, and using HTTP requests to add web-based content dynamically, with controls that can be selected from various web pages to enhance mobile device functionality and user experience.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If content is displayed in expanded form to provide rich information, then information completeness is improved, but screen space utilization deteriorates on mobile devices

Engineering Contradiction:
Improveinformation completenessVSAvoidscreen space utilization
Core Design Contradiction:
Loss of informationVSArea of stationary object

Solution Approach 1:

The patent segments content into modular units that can be independently displayed. Each module can be expanded or contracted based on user interaction, allowing the screen to display multiple content areas simultaneously without requiring the entire screen space for a single expanded view.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent implements dynamic content display where modules can transition between expanded and contracted states. This dynamic adjustment allows the interface to adapt to available screen space while maintaining access to complete information through expansion when needed.

Inventive Principle:
Principle #15Dynamics

2Adaptability or versatility

If users navigate to a configuration page to customize content, then content personalization is improved, but user operation time increases

Engineering Contradiction:
Improvecontent personalizationVSAvoiduser operation time
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The patent enables users to add content modules directly from search results pages by selecting controls associated with desired content. The system automatically integrates these modules into the user's personalized homepage without requiring manual configuration or navigation to separate setup pages.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent prepares content modules in advance with associated controls that users can select during normal browsing. This preliminary preparation of modular content allows users to personalize their experience during regular search and browsing activities rather than requiring a separate configuration session.

Inventive Principle:
Principle #10Preliminary action

3Adaptability or versatility

If mobile devices support rich content formats like Flash and JavaScript, then content richness is improved, but device compatibility deteriorates

Engineering Contradiction:
Improvecontent richnessVSAvoiddevice compatibility
Core Design Contradiction:
Adaptability or versatilityVSReliability

Solution Approach 1:

The patent creates a universal content delivery system where web-based modules can be displayed across different device types including mobile phones, PDAs, and desktop computers. The same modular content structure and web technologies work across multiple platforms without requiring device-specific implementations.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The patent adapts content display parameters based on device capabilities. Content modules are delivered in web-compatible formats that can be rendered on various devices, with display characteristics adjusted according to screen size and device features rather than requiring separate content versions for each device type.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS8966407B2Expandable homepage modules
Publication Date: 2015.02.24 GOOGLE LLC
  • US8966407B2 patent drawing
  • US8966407B2 patent drawing
  • US8966407B2 patent drawing

AI summary

A computer-implemented method is disclosed. The method includes receiving a command generated by selection of a control on a web page displayed on a user device, identifying a registered account associated with the user device, and adding display content associated with the control to a personalized page associated with the registered account based on the selection of the control, without requiring the user device to navigate to a configuration screen.