Eye-Tracked Display Driving for Motion Blur Reduction in HMDs

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Solution Overview

Problem

Display quality is deteriorated and dizziness occurs due to motion blur in head-mounted display apparatuses.

Innovation Solution

A display apparatus adjusts the duty ratio and frequency of the display area based on eye tracking to reduce the perception of motion blur by distinguishing between a central viewing area and a peripheral viewing area, driving them at different duty ratios or frequencies.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If the display panel operates at a uniform duty ratio across the entire display area, then the control is simple and power consumption is balanced, but motion blur is perceived uniformly causing deteriorated display quality and dizziness

Engineering Contradiction:
Improvedisplay qualityVSAvoidcontrol complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The display area is segmented into a central viewing area and a peripheral viewing area based on eye tracking results. The central viewing area is driven at a first duty ratio while the peripheral viewing area is driven at a second duty ratio, allowing different regions to operate under optimized control parameters that reduce motion blur perception.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

Different duty ratios are applied to different regions of the display panel based on their functional importance. The central viewing area receives a first duty ratio optimized for reducing motion blur in the user's focal point, while the peripheral viewing area receives a second duty ratio, creating local optimization for display quality.

Inventive Principle:
Principle #3Local quality

2Reliability

If the central viewing area is driven at a lower duty ratio to reduce motion blur, then display quality improves, but power consumption increases for the peripheral viewing area

Engineering Contradiction:
Improvedisplay qualityVSAvoidpower consumption
Core Design Contradiction:
ReliabilityVSUse of energy by moving object

Solution Approach 1:

The duty ratio is dynamically adjusted based on eye tracking data that identifies the user's viewing preferences and attention focus. The system determines whether to apply a first duty ratio to the central viewing area or a second duty ratio, allowing adaptive power management that optimizes between display quality and energy consumption in real-time.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS20250349233A1Display apparatus and electronic apparatus including the same
Publication Date: 2025.11.13 SAMSUNG DISPLAY CO LTD
  • US20250349233A1 patent drawing
  • US20250349233A1 patent drawing
  • US20250349233A1 patent drawing

AI summary

A display apparatus includes: a display panel; an eye tracker configured to track a view of a user; and a display panel driver configured to determine a central viewing area of the display panel and a peripheral viewing area of the display panel based on the view of the user, to drive the central viewing area of the display panel at a first duty ratio, and to drive the peripheral viewing area of the display panel at a second duty ratio, wherein the first duty ratio is less than the second duty ratio.