Eye Tracking Data Analysis Across Devices

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Solution Overview

Problem

Current systems lack efficient methods for analyzing and processing eye tracking data across various devices and platforms, limiting the ability to derive meaningful insights from user gaze patterns and visual attention metrics.

Innovation Solution

A system comprising eye tracking devices connected to computing devices that capture and analyze eye movement data using computer-vision algorithms, transmitting this data to a server for storage and analysis, allowing for statistical analysis and visualization of user demographics and visual attention patterns.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If eye tracking data is collected across multiple devices and platforms, then the quantity and diversity of data increases, but the complexity of data processing and analysis increases

Engineering Contradiction:
Improveeye tracking data volumeVSAvoiddata processing system complexity
Core Design Contradiction:
Quantity of substanceVSDevice complexity

Solution Approach 1:

The system segments the data processing workflow into distinct modules: data collection from multiple devices, data transmission to server, data storage in database, and data analysis/visualization. Each module handles specific aspects of the data pipeline independently, reducing overall system complexity while enabling comprehensive multi-device data collection.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces intermediary components including a server that mediates between client devices and the database, and uses standardized data formats as intermediaries for data exchange. This intermediary layer abstracts the complexity of multi-device data integration, allowing diverse devices to contribute data without directly complicating the analysis system.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Loss of information

If comprehensive eye tracking analysis is performed across multiple devices, then the depth of insights into user behavior increases, but the time and computational resources required increase

Engineering Contradiction:
Improveuser behavior insightsVSAvoiddata analysis time
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The system performs preliminary data processing and validation at the collection stage, organizing raw eye tracking data into standardized formats before transmission to the server. This preliminary action reduces the computational burden during subsequent analysis phases, enabling deeper insights without proportional increases in analysis time.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent employs automated computational algorithms and machine learning models to replace manual data analysis methods. This substitution enables comprehensive processing of large volumes of eye tracking data from multiple devices, extracting deep user behavior insights efficiently without requiring extensive manual time investment.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Reliability

If eye tracking data is stored and processed on a centralized server, then data security and management control improve, but network dependency and transmission delays increase

Engineering Contradiction:
Improvedata management controlVSAvoiddata transmission speed
Core Design Contradiction:
ReliabilityVSSpeed

Solution Approach 1:

The system implements local data buffering and preprocessing capabilities at client devices, allowing data to be captured and initially processed locally before transmission. This local quality enhancement reduces network dependency for basic operations while maintaining centralized server control for security and management, thereby reducing transmission delays for critical functions.

Inventive Principle:
Principle #3Local quality

Data Source

PatentUS9798382B2Systems and methods of eye tracking data analysis
Publication Date: 2017.10.24 META PLATFORMS TECHNOLOGIES LLC
  • US9798382B2 patent drawing
  • US9798382B2 patent drawing
  • US9798382B2 patent drawing

AI summary

Methods and systems to facilitate eye tracking data analysis are provided. Point of regard information from a first client device of a first user is received, where the point of regard information is determined by the first client device by detecting one or more eye features associated with an eye of the first user. The point of regard information is stored. A request to access the point of regard information is received, and the point of regard information is sent in response to the request, where the point of regard information is used in a subsequent operation.