Facial Analysis Content Recommendation for New Users

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Solution Overview

Problem

Traditional content recommendation systems are less effective for new or inactive users due to the lack of sufficient past behavioral data, which limits their ability to provide personalized recommendations.

Innovation Solution

A content recommendation system that uses image analysis to determine facial attributes and gaze parameters of a user, computes an emotional index, and generates recommendations based on the user's emotional state and object of interest, thereby providing personalized content suggestions without relying solely on historical data.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If traditional content recommendation systems rely on past behavioral data for recommendations, then prediction accuracy is improved, but effectiveness for new or inactive users deteriorates

Engineering Contradiction:
Improveprediction accuracyVSAvoideffectiveness for new or inactive users
Core Design Contradiction:
Measurement precisionVSAdaptability or versatility

Solution Approach 1:

The system changes the type of data parameters used for recommendations from historical behavioral data to real-time physiological parameters (facial expressions, gaze direction, emotional state) captured through camera and sensors, enabling effective recommendations for users regardless of their interaction history

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The system replaces the traditional mechanical data collection approach (cookies, activity logs, questionnaires) with a sensor-based physiological detection system that automatically captures user state through facial analysis and gaze tracking, eliminating the need for voluntary user input or historical data

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Measurement precision

If content recommendation systems collect extensive past behavioral data through questionnaires and surveys, then user profile accuracy is improved, but user burden and system complexity increase

Engineering Contradiction:
Improveuser profile accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system enables users to automatically provide their profile information through passive physiological monitoring. Users simply need to be present and visible to the camera; the system automatically extracts facial attributes, gaze parameters, and emotional state without requiring user effort, time, or conscious participation

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system replaces complex data collection mechanisms (questionnaires, surveys, tracking systems) with a simplified sensor-based approach that automatically captures user characteristics through facial analysis and physiological signals, significantly reducing system complexity while maintaining or improving profile accuracy

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Adaptability or versatility

If content recommendation systems monitor and collect user past activities, then recommendation personalization is improved, but loss of user privacy increases

Engineering Contradiction:
Improverecommendation personalizationVSAvoiduser privacy
Core Design Contradiction:
Adaptability or versatilityVSLoss of information

Solution Approach 1:

The system uses only the minimum necessary physiological data (facial expressions, gaze direction, emotional state) required to infer user interest and preferences, avoiding collection of extensive personal information while still achieving effective personalization for new and inactive users

Inventive Principle:
Principle #16Partial or excessive action

Data Source

PatentUS9671862B2System and method for recommending content to a user based on user's interest
Publication Date: 2017.06.06 WIPRO LTD
  • US9671862B2 patent drawing
  • US9671862B2 patent drawing
  • US9671862B2 patent drawing

AI summary

Systems and methods for recommending content to a user based on the user's interests are described herein. In one example, the method comprises receiving at least one image of the user, and analyzing the at least one image to determine one or more facial attributes of the user. The method further comprises processing the at least one image to determine the gaze parameters of the user, determining based on the gaze parameters, an object of interest of the user and retrieving the characteristics of the object of interest. The method further comprises ascertaining, based on the facial attributes, an emotional index associated with the user, and generating recommendations of the content for the user based in part on the emotional index and characteristics of the object of interest.