Feed Recommendation Interface Elements for Interactive Event Promotion

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Solution Overview

Problem

Current feed recommendation pages lack interactable interface elements, limiting user interaction and promotion of events such as competitions, thereby reducing user engagement and event promotion.

Innovation Solution

Implementing a method and apparatus that present interactable interface elements associated with predetermined events in feed recommendation pages, allowing users to select and highlight these elements, and optionally record and playback multimedia content related to their selections.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If interactable interface elements are added to feed recommendation pages, then user interaction and engagement are enhanced, but device complexity and interface design complexity increase

Engineering Contradiction:
Improveuser interactionVSAvoidinterface complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The interface elements are segmented into distinct interactable components (buttons, icons, sliders) that can be independently selected and manipulated. Each element represents a discrete interaction unit, allowing users to engage with specific features without being overwhelmed by the entire interface complexity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The interface elements dynamically change state based on user interaction - they are highlighted when selected and can be deactivated after selection. This dynamic behavior provides immediate visual feedback to users, making the interaction intuitive despite the added complexity of multiple interactable elements.

Inventive Principle:
Principle #15Dynamics

2Productivity

If multiple interactable interface elements are presented for event promotion, then event promotion effectiveness is improved, but information overload and user confusion may occur

Engineering Contradiction:
Improveevent promotion effectivenessVSAvoiduser comprehension
Core Design Contradiction:
ProductivityVSLoss of information

Solution Approach 1:

Different interface elements serve different local functions within the overall event promotion context. Each element (e.g., registration button, information icon, sharing option) has a specific purpose and is visually distinguished, allowing users to comprehend and select only the relevant interactions for their needs without being overwhelmed by the entire set of available options.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The interface elements utilize visual changes including highlighting and color modifications to indicate selection state and interactivity. These visual cues help users distinguish between selected and unselected elements, preventing confusion and maintaining clear information hierarchy even when multiple elements are present.

Inventive Principle:
Principle #32Color changes

Data Source

PatentEP4617915A1Method and apparatus for user interaction, and device and storage medium
Publication Date: 2025.09.17 BEIJING ZITIAO NETWORK TECH CO LTD
  • EP4617915A1 patent drawingFigure 1
  • EP4617915A1 patent drawingFigure 2
  • EP4617915A1 patent drawingFigure 3A

AI summary

Embodiments of the present disclosure provide a method, an apparatus, a device, and a storage medium for user interaction. The method includes: presenting, in a feed recommendation page, a plurality of interactable interface elements associated with a predetermined event; detecting a selection of at least one interface element in the plurality of interactable interface elements by a current user; and in response to detecting the selection of at least one interface element in the plurality of interactable interface elements by the current user, highlighting the selected at least one interface element. According to embodiments of the present disclosure, by presenting a page having an interactable interface element in a feed recommendation page, an interaction channel of a user can be enriched, and promotion of a predetermined event can be facilitated.