Feedback Aggregation System for Online Product Promotion
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Solution Overview
Problem
Current online systems lack a centralized platform to aggregate and organize consumer feedback from various sources, hindering merchants and manufacturers in providing better services and products, and limiting their ability to create accurate consumer profiles for targeted recommendations.
Innovation Solution
A computer-implemented method aggregates feedback from multiple online commentary sites, categorizes it, processes it to create headlines, and stores it in a database for publishing as advertisements or press releases, driving traffic to positive feedback websites and enhancing product promotion.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If feedback is aggregated from multiple distributed online sources, then the quantity and diversity of consumer feedback is improved, but the complexity of collecting and organizing this distributed information worsens
Solution Approach 1:
The patent merges distributed feedback from multiple online sources (blogs, forums, review sites) into a single centralized database. The system consolidates scattered consumer comments across the internet into one unified repository, enabling merchants to access comprehensive feedback without manually visiting numerous websites. This merging approach resolves the contradiction by combining multiple information sources while managing the complexity through automated web crawling and centralized storage infrastructure.
Solution Approach 2:
The patent introduces an intermediary system that acts as a mediator between distributed online feedback sources and merchants. This intermediary platform automatically crawls, collects, and processes feedback from various websites, then presents it in an organized manner to merchants. The intermediary handles the complexity of information aggregation internally, allowing merchants to access comprehensive feedback without directly dealing with the complexity of multiple distributed sources.
2Measurement precision
If consumer feedback is collected from distributed sources, then the accuracy of consumer profiles is improved, but the time and resources required to process information worsens
Solution Approach 1:
The patent applies preliminary action by pre-processing and organizing feedback data as it is collected from online sources. The system automatically categorizes, tags, and structures consumer comments during the collection phase, rather than requiring post-collection processing. This preliminary organization of data by product, consumer sentiment, and key themes reduces the time needed later to generate accurate consumer profiles, as the data is already prepared and structured for analysis.
3Productivity
If word-of-mouth comments are used for generating advertisements, then the effectiveness of product promotion is improved, but the complexity of creating sponsored links from feedback worsens
Solution Approach 1:
The patent implements self-service by enabling the automatic transformation of consumer feedback into promotional advertisements without requiring manual intervention. The system automatically identifies positive feedback, formats it as sponsored links or banner ads, and publishes it on relevant websites. This self-service approach resolves the contradiction by automating the complex process of creating promotions from feedback, allowing the system to generate effective advertisements while managing the complexity through automated workflows and templates.
4Ease of operation
If a centralized database is created for feedback aggregation, then the accessibility of consumer opinions is improved, but the complexity of maintaining and updating the database worsens
Solution Approach 1:
The patent implements feedback mechanisms that automatically monitor and update the centralized database with new consumer opinions from online sources. The system continuously crawls websites, detects new feedback, and automatically integrates it into the database without manual intervention. This automated feedback loop resolves the contradiction by making the database easily accessible and continuously updated while managing maintenance complexity through automated data ingestion pipelines and incremental update strategies.
Data Source
AI summary
The present invention provides a method and system for assembling feedback of at least one product of at least one client. The method aggregates feedback of at least one product from at least one commentary site and categorizes the aggregated feedback into one or more categories. Further, the method processes the categorized feedback and stores the processed feedback and at least one commentary site in a headline database. In an embodiment, headlines are provided that link to positive feedback. Thereafter, the headline links are published as an advertisement on at least one online source.