Feedback-Based Member Attribute Recommendation in Social Networks

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Solution Overview

Problem

Social networks face challenges in improving the quality and completeness of member profiles, leading to suboptimal user engagement and network value, due to incomplete and inaccurate attribute data.

Innovation Solution

A feedback-based system that uses statistical models to standardize and recommend member attributes by analyzing user interactions and responses, suggesting edits to profiles based on taxonomy organization and acceptance rates, thereby enhancing profile completeness and accuracy.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Manufacturing precision

If member profiles are left incomplete without intervention, then device complexity and user effort are minimized, but data quality and network value deteriorate

Engineering Contradiction:
Improveprofile data qualityVSAvoidsystem complexity
Core Design Contradiction:
Manufacturing precisionVSDevice complexity

Solution Approach 1:

The system automatically generates attribute recommendations using statistical models and existing network data without requiring manual user input. The system serves itself by leveraging its own data infrastructure to improve profile completeness, thereby enhancing data quality while minimizing additional complexity and user effort.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system implements a feedback loop where user responses to attribute recommendations are collected and used to refine the statistical models. This continuous feedback mechanism improves recommendation accuracy over time, enabling the system to achieve high profile data quality through an automated process that does not significantly increase system complexity.

Inventive Principle:
Principle #23Feedback

2Manufacturing precision

If comprehensive attribute recommendations are provided to all members, then profile completeness improves, but user engagement complexity and information overload increase

Engineering Contradiction:
Improveprofile completenessVSAvoiduser interaction complexity
Core Design Contradiction:
Manufacturing precisionVSEase of operation

Solution Approach 1:

The system tailors attribute recommendations to individual member contexts by analyzing their specific profile gaps, network position, and interaction patterns. Instead of providing uniform comprehensive recommendations to all users, the system delivers customized suggestions relevant to each member's local needs, improving profile completeness without creating information overload.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system provides a selective subset of attribute recommendations rather than exhaustively suggesting all possible attributes. By prioritizing the most relevant and high-impact attributes based on statistical analysis, the system achieves significant profile completeness improvement while keeping the number of recommendations manageable and user-friendly.

Inventive Principle:
Principle #16Partial or excessive action

3Measurement precision

If statistical models analyze extensive user interaction data, then recommendation accuracy improves, but processing time and computational resources increase

Engineering Contradiction:
Improverecommendation accuracyVSAvoidprocessing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system pre-computes and stores statistical patterns, attribute relationships, and network structures in advance. By preparing these analytical foundations beforehand, the system can generate specific attribute recommendations quickly when needed, achieving high recommendation accuracy through pre-analyzed data without incurring excessive processing delays during actual recommendation generation.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10275839B2Feedback-based recommendation of member attributes in social networks
Publication Date: 2019.04.30 MICROSOFT TECHNOLOGY LICENSING LLC
  • US10275839B2 patent drawing
  • US10275839B2 patent drawing
  • US10275839B2 patent drawing

AI summary

The disclosed embodiments provide a system for improving use of a social network. During operation, the system obtains a set of member features associated with a member of a social network and a set of attribute features associated with a set of member attributes. Next, the system analyzes the member features and the attribute features to predict a propensity of the member to accept recommendations of the member attributes as profile edits to a member profile of the member. The system then uses the predicted propensity to output a subset of the member attributes as recommended profile edits to the member.