Flexible Display Content Positioning for Deformation Visibility

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Solution Overview

Problem

Flexible displays in electronic devices deform when external forces are applied, causing content to deviate from the user's visible area, leading to an inefficient user experience and increased power consumption due to unnecessary content display.

Innovation Solution

An electronic device with a deformable display unit and a processor that determines the user's visible area by tracking eye direction and deformation, adjusting content position, size, and resolution to ensure only watched content is displayed on the visible area, reducing power consumption by stopping non-watched content display.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If the flexible display is deformed by external force, then the display can be bent or folded to expand application fields, but the visible area becomes smaller and content deviates from the user's view

Engineering Contradiction:
Improvedisplay flexibilityVSAvoidvisible area
Core Design Contradiction:
Adaptability or versatilityVSArea of stationary object

Solution Approach 1:

The patent applies dynamics by making the content position adaptive rather than fixed. When the display is deformed, the system dynamically detects the deformation state and automatically adjusts content position and size to maintain optimal visibility, transforming the static display into a dynamic system that responds to external conditions

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent implements feedback mechanisms through sensors that detect display deformation states and user viewing conditions. This feedback loop enables the system to continuously monitor and adjust content display parameters, ensuring content remains visible and properly positioned despite display deformation

Inventive Principle:
Principle #23Feedback

2Loss of information

If all contents are continuously displayed on the deformed display, then information availability is maintained, but power consumption increases

Engineering Contradiction:
Improvecontent visibilityVSAvoidpower consumption
Core Design Contradiction:
Loss of informationVSUse of energy by moving object

Solution Approach 1:

The patent extracts and prioritizes only the essential content that needs to be displayed based on user viewing conditions and display deformation state. By selectively displaying only necessary content rather than all content, the system reduces power consumption while maintaining information availability for what matters most to the user

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent applies partial action by displaying a subset of content rather than the full content set. The system determines the optimal portion of content to display based on visible area and user attention, performing just enough display action to maintain usability without the excessive energy cost of displaying everything

Inventive Principle:
Principle #16Partial or excessive action

3Area of stationary object

If the user manually moves content by gesture to keep it visible, then content visibility is maintained, but user operation complexity increases

Engineering Contradiction:
Improvevisible areaVSAvoiduser interaction
Core Design Contradiction:
Area of stationary objectVSEase of operation

Solution Approach 1:

The patent implements self-service by enabling the display system to automatically adjust content position and size in response to deformation and user viewing conditions. The system serves itself by detecting when adjustment is needed and performing the adjustment without requiring user intervention, thereby maintaining visibility while simplifying operation

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS9785232B2Method of displaying content and electronic device for processing the same
Publication Date: 2017.10.10 SAMSUNG ELECTRONICS CO LTD
  • US9785232B2 patent drawing
  • US9785232B2 patent drawing
  • US9785232B2 patent drawing

AI summary

A method in an electronic device comprises when a display unit is deformed, determining a display area visible to a user, and displaying content on the confirmed display area. An apparatus for displaying content on an electronic device comprises a processing circuit configured to detect that a flexible display unit is bended, recognize at least a part of a user's body, determine which display area is visible to the user based on the user position; and move at least part of content on the visible display area.