Flow-Wrap Packaging Tab With Variable Adhesive Bond Strength

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Solution Overview

Problem

Existing flow-wrap packaging for confectionery products is difficult to open, requiring high dexterity and often has a hard-to-locate opening tab, making it inconvenient for consumers.

Innovation Solution

A packaging assembly with a flow-wrapped package featuring a protruding tab attached to a flap or tear strip that is easily graspable, located at the intersection of major and minor faces, and has a peelable adhesive bond strength that decreases from the base to the tip, allowing for easy opening and reclosure.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If the wrapper material is made tough and sealed fully to protect the product, then product protection is improved, but the package becomes difficult to open requiring high dexterity

Engineering Contradiction:
Improveproduct protectionVSAvoidease of opening
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The wrapper is segmented into different regions with different bond strengths: a first region with strong adhesive bonding for product protection, and a second region with reduced bond strength for easy opening. This segmentation allows the wrapper to provide both strong protection and easy opening without compromising either requirement.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The adhesive bonding is applied with varying local quality across the wrapper surface. The first region has full adhesive bonding to maintain product protection, while the second region has reduced or no adhesive bonding to enable easy opening. This local differentiation resolves the contradiction between strong sealing and easy opening.

Inventive Principle:
Principle #3Local quality

2Device complexity

If the opening tab is integrated into the wrapper to simplify structure, then device complexity is reduced, but the tab becomes difficult to locate and grasp

Engineering Contradiction:
Improvestructure simplicityVSAvoidtab visibility and accessibility
Core Design Contradiction:
Device complexityVSEase of operation

Solution Approach 1:

The opening tab is positioned at the corner of the package, utilizing the three-dimensional geometry of the wrapped product. This corner positioning in a different spatial dimension makes the tab highly visible and easily accessible while maintaining integration with the wrapper structure, thus resolving the contradiction between simplicity and ease of operation.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Solution Approach 2:

The tab is positioned asymmetrically at the corner rather than centrally or symmetrically on a face. This asymmetric positioning naturally draws attention and improves accessibility, making the tab easy to locate and grasp while keeping the overall structure simple and integrated.

Inventive Principle:
Principle #4Asymmetry

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

The solution enables easy and intuitive opening of the package without requiring high dexterity, as the tab is easily visible and accessible, and the package can be reclosed securely, providing adequate protection for the contents.

Implementation Method 1

the tab being connected to the opening feature at a base region and having an outer tip portion distal from the opening feature, wherein at least the outer tip portion is not bonded to an underlying portion of the wrapper material

Methodology Applied
Scientific EffectAdhesive bonding: Adhesive

Data Source

PatentEP3074321B1Packaging with easy opening feature
Publication Date: 2018.09.12 MONDELEZ UK R&D
  • EP3074321B1 patent drawingFigure 1~2
  • EP3074321B1 patent drawingFigure 3~5
  • EP3074321B1 patent drawingFigure 6~7

AI summary

A packaging assembly (10) comprises a flow-wrapped package (12) containing a product. The wrapper (14) has an opening feature such as a flap (26) or tear strip comprising a portion of the wrapper material that can be preferentially folded outwardly to produce an opening. A tab (36) is attached to the opening feature that can be manually grasped to initiate opening. The tab protrudes from the surface of the wrapper material. The package may have at least two faces, the tab being located at an intersection between two faces (18, 22). The tab (36) may be partially bonded to an underlying portion of the wrapper, the bond strength reducing in a direction from a base of the tab proximal to the opening feature towards a tip portion distal from the opening feature.