Foldable Package for Elongate Articles with Freestanding Display
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Solution Overview
Problem
Packaging of elongate electronic goods, such as electronic cigarettes, poses challenges in displaying the product in a way that enhances consumer perception of quality, as traditional packaging designs do not effectively showcase the product when the lid is removed, and existing solutions fail to provide a robust and aesthetically appealing presentation.
Innovation Solution
A package design featuring a foldable inner container with side panels that can be configured to stand upright, supported by an insert with a holding panel and spacing panels, allowing the elongate article to be displayed as if freestanding, with the lid configured to fit over the container to maintain the side panels in a closed position, enhancing visibility and adding an element of theatre when opened.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If the lid is separable from the inner container to allow easy access, then ease of operation is improved, but the product display quality deteriorates when the lid is removed
Solution Approach 1:
The package is divided into separable components (lid and inner container) that can be easily separated for access, while each component maintains structural integrity to support the product display function independently
Solution Approach 2:
The side panels are designed to be dynamically reconfigurable between open and closed positions, allowing the package to transition from a closed protective state to an open display state, maintaining aesthetic appeal in both configurations
2Ease of manufacture
If traditional packaging designs are used, then manufacturing simplicity is maintained, but product visibility and consumer perception of quality deteriorate
Solution Approach 1:
The side panels are extended beyond the typical packaging boundaries to create a freestanding display structure, adding vertical dimensionality that enhances product visibility while maintaining a straightforward manufacturing process from flat blanks
3Stability of the object's composition
If side panels are made rigid to maintain closed configuration, then structural stability is improved, but ease of opening and access deteriorates
Solution Approach 1:
The side panels are pre-configured in a closed position during manufacturing and packaging, providing structural stability for storage and transport, but are designed with inherent flexibility to be easily opened by the consumer when needed
Solution Approach 2:
The side panels utilize materials or structural designs that allow their rigidity parameter to be effectively changed from a rigid closed state for stability to a more flexible open state for access, maintaining both structural integrity and operational ease
Data Source
AI summary
A package for an elongate article, the package having an inner container and a lid, wherein the inner container includes a base and side panels connected to the base along respective fold lines, the side panels being foldable between an open configuration, in which the side panels extend outwardly of the base, and a closed configuration, in which the side panels upstand relative to the base to form an enclosure; and wherein the lid is configured to fit over the inner container to hold the side panels in the closed configuration.


