Space-Efficient GUI for Gamified Sales Offers

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Solution Overview

Problem

Existing graphical user interfaces (GUIs) for presenting offers in gaming contexts, such as social gaming currency or digital items, often overwhelm users with numerous potential offers, making it difficult to clearly convey the value of the offered parameters without creating visual clutter.

Innovation Solution

A space-efficient GUI design that displays multiple subsets of graphical indicators, allowing users to see both the selected offer parameters and those not included, providing a compact and intuitive format to compare the offer with potential alternatives, using subsets that can be improper or proper subsets of the larger set, arranged in a segmented wheel or ring format.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If multiple potential offers are displayed to provide users with information about alternative offers, then user understanding of offer value is improved, but visual clutter increases making the interface overwhelming

Engineering Contradiction:
Improveinformation about alternative offersVSAvoidvisual clutter
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The graphical indicators are segmented into multiple subsets, where each subset represents a different offer option. The display shows a first subset of graphical indicators from a first set and a second subset of graphical indicators from a second set, allowing users to see multiple offers without displaying all possible indicators at once. This segmentation reduces visual clutter while maintaining information about alternative offers.

Inventive Principle:
Principle #1Segmentation

2Loss of information

If all graphical indicators representing all potential offers are displayed, then complete information is provided, but the interface becomes overwhelming and difficult to interpret

Engineering Contradiction:
Improvecomplete offer informationVSAvoidinterface interpretability
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent extracts and displays only relevant subsets of graphical indicators rather than showing all indicators. The system selects a first subset of graphical indicators from a first set and a second subset of graphical indicators from a second set to display, extracting the most pertinent information while leaving out less relevant indicators. This extraction approach provides complete offer information in a manageable format that is easy to interpret.

Inventive Principle:
Principle #2Taking out (Extraction)

3Loss of information

If multiple subsets of graphical indicators are displayed to show offer comparisons, then user comprehension is enhanced, but display space requirements increase

Engineering Contradiction:
Improveoffer comparison informationVSAvoiddisplay space
Core Design Contradiction:
Loss of informationVSArea of stationary object

Solution Approach 1:

The patent organizes graphical indicators into multiple subsets that can be displayed in different spatial arrangements or dimensions. By dividing the indicators into a first subset and a second subset from different sets, the system effectively uses dimensional organization to present comprehensive offer comparison information within limited display space, allowing users to comprehend offers without requiring excessive screen real estate.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS20240273966A1Space-efficient graphical user interface for gamified sales
Publication Date: 2024.08.15 ARISTOCRAT TECHNOLOGIES INC
  • US20240273966A1 patent drawing
  • US20240273966A1 patent drawing
  • US20240273966A1 patent drawing

AI summary

Graphical user interfaces (GUIs) for providing multi-parameter offers to users are provided. Such GUIs not only efficiently present a particular multi-parameter offer, but also provide insight to the user as to other multi-parameter offers that could have been offered instead, thereby allowing the user to gauge the relative value of the offer being made against the potential other offers that could have been made. Such GUIs are arranged to present the information regarding the offer parameters in a space-efficient manner that allows for such information to be presented for large numbers of potential offers, e.g., 50+potential offers, in a small display area, e.g., a smartphone screen.