Gaming Device Animation Timing for Player Engagement
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Solution Overview
Problem
Conventional gaming devices spend a significant amount of time displaying losing results, leading to player dissatisfaction and reduced engagement, as the time taken for both winning and losing outcomes is similar, which affects the overall gaming experience and casino profitability.
Innovation Solution
Implementing an animation-based system where losing outcomes are displayed quickly, using animated characters or scenarios to convey results, potentially in half the time of traditional reel-spinning sequences, while winning outcomes are showcased with extended animations to build anticipation and excitement.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of time
If conventional reel-spinning sequences are used to display all outcomes, then both winning and losing results are displayed with similar duration, but this causes players to spend excessive time watching losing results, reducing engagement and satisfaction
Solution Approach 1:
The patent applies the Skipping principle by rapidly transitioning through or omitting the display of losing outcomes. Instead of showing the complete reel-spinning sequence for losses, the system quickly moves past these results or displays them in a condensed manner, allowing players to spend less time viewing uninteresting losing outcomes while maintaining the integrity of the game flow and continuing to fully display winning outcomes.
2Productivity
If the casino limits the number of wins to cover costs and maintain profitability, then the overall payback percentage must be less than 100%, but this results in many more losing gaming results than winning results, causing players to spend half or more of their session waiting through losses
Solution Approach 1:
The patent applies the Skipping principle by rapidly transitioning through or omitting the display of losing outcomes. Instead of showing the complete reel-spinning sequence for losses, the system quickly moves past these results or displays them in a condensed manner, allowing players to spend less time viewing uninteresting losing outcomes while maintaining the integrity of the game flow and continuing to fully display winning outcomes.
3Ease of operation
If extended animations are used for winning outcomes to build anticipation and excitement, then player engagement is enhanced, but the overall game duration increases, potentially reducing the number of games played per session
Solution Approach 1:
The patent applies the Local quality principle by applying different display durations and animation qualities to different types of outcomes. Winning outcomes receive extended, high-quality animations with built-in anticipation sequences to maximize player excitement and engagement. In contrast, losing outcomes are displayed more quickly or in a condensed manner. This differentiated approach ensures that engaging animations are concentrated where they provide maximum value (during wins) without unnecessarily extending the overall game duration.
Data Source
AI summary
Embodiments of the invention include a gaming device that has a video display. When the player initiates the game, an animation is shown. If the game had a losing outcome, the animation is very short and allows the player to quickly try for a win. If instead the game has a winning outcome the gaming device spins reels or otherwise shows the player how much he or she has one. The animation may also indicate progress toward a mystery jackpot or a group mystery jackpot.


