Gaming Player Behavior Analysis via Credit Meter Data
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Solution Overview
Problem
Current systems for monitoring gaming machines in casinos lack the ability to effectively analyze player behavior, relying on incomplete data and direct observation, which is costly and inefficient.
Innovation Solution
A method and system for analyzing player behavior by monitoring credit meter data, generating graphical representations, and identifying trends to understand player reactions to credit fluctuations, wagering patterns, and gaming events.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If direct observation of players is used to analyze behavior, then detailed behavioral insights can be obtained, but the cost increases and players become uncomfortable
Solution Approach 1:
The patent replaces the mechanical system of direct human observation with an electronic data collection and analysis system. Gaming devices automatically collect play information data including wager amounts, game outcomes, and play patterns, which is then transmitted to a server for analysis. This substitution eliminates the need for physical observers while capturing comprehensive behavioral data objectively.
Solution Approach 2:
The patent creates a digital copy of player behavior through structured data collection. Instead of observing physical actions directly, the system records equivalent information in digital form (wager amounts, game selections, play duration, outcomes) and analyzes this data copy to derive behavioral insights, achieving the same analytical goal without physical observation.
2Loss of information
If detailed player behavior data is collected, then better insights into player reactions and patterns are achieved, but the data processing complexity increases
Solution Approach 1:
The patent segments the complex task of behavior analysis into distinct components: data collection at the gaming device level, data transmission to a central server, data storage in organized structures, and separate analysis functions. This segmentation allows each component to handle specific aspects of the data flow, reducing overall system complexity while maintaining comprehensive data capture.
Solution Approach 2:
The patent introduces a server as an intermediary between the gaming devices and the analysis functions. The server receives, stores, and prepares data before analysis, acting as a buffer that simplifies the interface between data collection and data processing. This intermediary layer manages data complexity centrally rather than requiring complex processing at each gaming device.
3Measurement precision
If traditional accounting systems are used to track player spending, then financial performance is monitored accurately, but detailed behavioral patterns remain unidentified
Solution Approach 1:
The patent transforms static accounting data into dynamic behavioral information by continuously collecting and analyzing play information data that captures changes in player behavior over time. The system tracks variations in wager amounts, game selections, and play patterns to identify dynamic behavioral patterns rather than just cumulative financial totals, enabling insights into player reactions and preferences.
Solution Approach 2:
The patent changes the parameters being measured from purely financial metrics to include behavioral parameters such as play frequency, wager size variations, game type preferences, and response to game events. By expanding the measurement parameters beyond financial tracking, the system captures comprehensive behavioral patterns while maintaining accurate financial monitoring as a subset of the broader data collection.
Data Source
AI summary
Embodiments of the present invention are directed to analyzing recorded game information to determine information about a player's behavior. This is accomplished by analyzing the player's actions following a positive increase in credits within credit meter data. This analysis can be utilized in automatically altering a game parameter of the gaming device being played by the player or in providing operators trend information that can be used in modifying the game device or designing future gaming devices. An analysis station may be included in a gaming system using this analysis process to allow an operator to view and manipulate a graphical representation of the credit meter data.