Gaming Social Network Mediator for Cross-Platform User Connections

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Solution Overview

Problem

Existing network-connected games fail to seamlessly integrate social interactions across multiple social networks, leading to reduced user engagement and enjoyment, as they lack portability between social networks and gaming interfaces.

Innovation Solution

The system automatically assigns game play neighbors based on a player's out-of-game social networks, using social graphs from platforms like Yahoo!, Facebook, and Google+, to enhance in-game connections and interactions, thereby increasing the player's social network size and suggesting game-related activities.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If the system integrates social interactions across multiple social networks, then user engagement and enjoyment are improved, but system complexity increases

Engineering Contradiction:
Improvesocial network integrationVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces a gaming social network that acts as an intermediary layer between multiple out-of-game social networks (Facebook, Google+, Yahoo!) and the game interface. This mediator consolidates connections from various platforms into a unified gaming social graph, allowing users to interact across networks without requiring the game system to directly integrate each individual social network, thus managing complexity while maintaining versatility

Inventive Principle:
Principle #24Intermediary (Mediator)

2Measurement precision

If the system manually configures social connections, then connection accuracy is improved, but user time and effort increase

Engineering Contradiction:
Improveconnection accuracyVSAvoiduser time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs preliminary actions by automatically importing and processing social connections from multiple out-of-game social networks before the user needs to play games. The gaming social network pre-configures the social graph by fetching friend lists, identifying mutual connections, and establishing initial neighbor relationships, so that when users engage in gameplay, their social connections are already accurately configured without requiring manual setup

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system enables self-service by allowing users to automatically connect their out-of-game social network accounts to the gaming social network. Once authorized, the system autonomously retrieves and processes social connection data, automatically configuring the user's gaming social graph without requiring ongoing manual user intervention for connection management

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS10552446B2Leveraging social graphs with game play auto-neighboring
Publication Date: 2020.02.04 ZYNGA INC
  • US10552446B2 patent drawing
  • US10552446B2 patent drawing
  • US10552446B2 patent drawing

AI summary

Techniques for automatically establishing connections between users within a gaming social network, designed for connecting users having common gaming interests, social connections, or characteristics. Embodiments include methods for automatically establishing connections from members of an out-of-game social network, the gaming social network, and gaming activity participants; evaluating user profile information and user characteristics in a gaming social network and gaming activity in a game networking system to determine an appropriate set of connections for a selected user. Embodiments include systems configured to automatically establish and maintain connections between players in a gaming social network based on gaming activity in a gaming networking system and social relationship information retrieved from one or more social networks where the players have a social relationship.