Gateway Proximity Authentication for Context-Relevant Mobile Content
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Solution Overview
Problem
Existing mobile marketing and gaming systems struggle to deliver contextually relevant content due to the inability to discern user intent accurately, leading to irrelevant advertisements and ineffective engagement with customers, particularly in indoor environments.
Innovation Solution
A proximity-based authentication system that integrates a mobile device with a cloud component and a gateway, utilizing short-range wireless communication protocols like Bluetooth and Wi-Fi to authenticate user location and biometrics, enabling the delivery of encrypted content through geofences and dynamic portals that adapt to user profiles and interactions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If traditional mobile marketing systems are used, then content can be delivered to users, but the content becomes irrelevant and fails to engage customers due to inability to discern user intent
Solution Approach 1:
The patent introduces a gateway as an intermediary component between the mobile device and the cloud component. The gateway performs proximity-based authentication and location verification, acting as a mediator that enables the system to discern user intent by confirming the user is physically present at the intended location before delivering content. This resolves the contradiction by adding a verification layer that ensures contextual relevance without complicating user interaction.
2Loss of information
If proximity-based authentication is implemented, then content relevance is improved, but system complexity increases due to multiple authentication components
Solution Approach 1:
The authentication system is segmented into distinct functional components: a gateway that handles proximity-based authentication and location verification, and a cloud component that manages content delivery. This segmentation allows each component to perform its specific function efficiently, reducing overall system complexity while maintaining high contextual relevance through specialized authentication logic.
Solution Approach 2:
The system employs automatic proximity-based authentication that occurs without requiring active user participation. The gateway automatically verifies user location and authentication status in the background, enabling the system to serve itself by maintaining contextual relevance without adding complexity to user interaction or requiring manual authentication steps.
3Reliability
If multiple authentication factors are used, then security is improved, but the authentication process becomes more complex and time-consuming
Solution Approach 1:
The system performs authentication actions in advance by establishing secure communication channels and verifying user proximity before content delivery is needed. The gateway pre-authenticates devices and verifies locations proactively, so when content delivery is required, the authentication is already complete, eliminating time delays while maintaining high security through multiple authentication factors including biometric verification and location-based validation.
Data Source
AI summary
A proximity based authentication system and method is described. The system includes a gateway, a cloud component, and a mobile device. The gateway is associated with a particular location and is communicatively coupled to a cloud component. The gateway includes a gateway short-range wireless radio capable of establishing a short-range wireless communication channel. The mobile device is also communicatively coupled the cloud component and includes a mobile device short-range wireless radio that communicates with the gateway using the short-range wireless communication channel when the mobile device is in proximity of the gateway. The mobile device receives a gateway key over the short-range wireless communication channel. The mobile device then communicates the gateway key to a cloud component database. The cloud component authenticates the particular location of the mobile device when the cloud component receives the gateway key from the mobile device.