Geolocation Media Filters for Context-Aware Image Augmentation

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Solution Overview

Problem

The increasing number of digital photographs taken with mobile wireless devices has outpaced those taken with dedicated cameras, necessitating improvements in mobile wireless digital photography experiences.

Innovation Solution

A platform for publishing context-relevant media filters on mobile device user interfaces, allowing users and merchants to upload and bid on geolocation-based image overlays, which can include audio and visual content, live event data, social network information, and promotional content, enhancing image personalization and augmentation based on location.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If geolocation-based media filters are implemented to enhance image personalization, then user engagement and image customization are improved, but device complexity and processing requirements increase

Engineering Contradiction:
Improveimage personalizationVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces a server as an intermediary that handles the complex processing of geolocation data, media filter generation, and image augmentation. The server receives images from mobile devices, determines geolocation information, selects appropriate media filters, and returns augmented images. This mediator approach transfers computational complexity from the mobile device to the server, resolving the contradiction between enhanced personalization and device complexity.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Loss of information

If location-specific overlays with audio and visual content are added to enhance user engagement, then information richness is improved, but data transmission and processing requirements increase

Engineering Contradiction:
Improveinformation richnessVSAvoiddata volume
Core Design Contradiction:
Loss of informationVSQuantity of substance

Solution Approach 1:

The system pre-generates and stores media filters on the server before they are needed. When a user requests an image augmentation, the server retrieves pre-prepared filters based on geolocation rather than generating them in real-time. This preliminary action reduces the data transmission volume during actual use while maintaining rich information content in the overlays.

Inventive Principle:
Principle #10Preliminary action

3Measurement precision

If real-time geolocation processing is performed to provide context-relevant filters, then response accuracy is improved, but processing time increases

Engineering Contradiction:
Improvegeolocation accuracyVSAvoidprocessing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The server determines and caches geolocation information and associated media filters in advance. When processing user images, the system retrieves pre-determined location data and corresponding filters from storage rather than performing real-time geolocation analysis. This preliminary preparation maintains accurate geolocation matching while significantly reducing processing time for image augmentation.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250348928A1User interface to augment an image using geolocation
Publication Date: 2025.11.13 SNAP INC
  • US20250348928A1 patent drawing
  • US20250348928A1 patent drawing
  • US20250348928A1 patent drawing

AI summary

A system and method for a media filter publication application are described. The media filter publication application receives a content item and a selected geolocation, generates a media filter based on the content item and the selected geolocation, and supplies the media filter to a client device located at the selected geolocation.