Refillable Glass Vessel Temporary Decoration Segmentation

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Solution Overview

Problem

Bottlers face challenges with maintaining large inventories of pre-labeled glass bottles for various brands and products, as permanent labels cannot be changed, limiting flexibility for promotional graphics and product information updates, and complicating the production of multi-packs with different products.

Innovation Solution

A method using a combination of permanent partial and temporary decorations on glass vessels, where a permanent partial decoration is applied initially, followed by washing to remove temporary decorations, allowing for on-demand printing of new temporary designs, enabling mass customization and efficient recycling.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If pre-labeled glass bottles are used for each brand and product type, then the bottles can be directly used without additional labeling, but the bottler must maintain an excessively large inventory of all types of glass bottles

Engineering Contradiction:
Improvedirect use of pre-labeled bottlesVSAvoidinventory of glass bottles
Core Design Contradiction:
Ease of manufactureVSQuantity of substance

Solution Approach 1:

The labeling process is segmented into two distinct parts: a permanent partial decoration applied during bottle manufacturing, and a temporary decoration applied later during filling operations. This segmentation allows the bottle to be produced once with basic branding elements, then customized with product-specific labeling as needed, eliminating the need to maintain separate inventories for each product type.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The labeling system transitions from a static, permanent label to a dynamic system where the temporary decoration can be changed based on the product being filled. This dynamic approach allows the same bottle to be reused for different products by simply changing the temporary label during the filling process, rather than requiring dedicated bottles for each product.

Inventive Principle:
Principle #15Dynamics

2Ease of manufacture

If a permanent label is applied to the bottle, then the bottle is ready for distribution, but the label cannot be changed, limiting promotional graphics and product information updates

Engineering Contradiction:
Improvepermanent label applicationVSAvoidlabel changing capability
Core Design Contradiction:
Ease of manufactureVSAdaptability or versatility

Solution Approach 1:

The label is divided into permanent and temporary components. The permanent partial decoration provides consistent brand identity, while the temporary decoration carries product-specific information and promotional graphics that can be updated as needed. This segmentation resolves the contradiction by maintaining the benefits of permanent labeling while enabling flexibility through the removable temporary portion.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The temporary decoration is designed to be removed and discarded after serving its purpose, allowing the bottle to be reused with a new temporary label. This approach enables continuous updates to promotional graphics and product information without wasting the bottle itself, as only the temporary label portion is discarded.

Inventive Principle:
Principle #34Discarding and recovering

3Reliability

If pre-labeled bottles are used, then each bottle is ready for its specific product, but production of multi-packs with different products becomes complicated

Engineering Contradiction:
Improvecorrect product-bottle matchingVSAvoidproduction line setup
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The labeling system becomes dynamic during the filling process, allowing the temporary decoration to be changed based on the product being filled. This enables a single production line to handle multiple product types by simply changing the temporary label, rather than requiring separate production lines for each product type as would be necessary with permanently pre-labeled bottles.

Inventive Principle:
Principle #15Dynamics

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

This approach reduces inventory needs, allows for dynamic labeling and promotional changes, and simplifies the production of multi-packs by enabling the same vessel to be reused for different products, while maintaining high luminance qualities of temporary designs.

Implementation Method 1

washing the glass vessel in caustic solution to remove presence of a temporary decoration

Methodology Applied
Scientific EffectCaustic solution cleaning:

Data Source

PatentUS8020359B2Method of using temporary decoration to mass customize refillable glass vessels
Publication Date: 2011.09.20 THE COCA COLA CO
  • US8020359B2 patent drawing
  • US8020359B2 patent drawing
  • US8020359B2 patent drawing

AI summary

The present invention relates to a method of using a combination permanent partial decoration and temporary decoration to mass customize refillable glass vessels. The method comprising: decorating a glass vessel with a permanent partial decoration, receiving the glass vessel at a filling facility, washing the glass vessel in caustic solution to remove presence of a temporary decoration, filling the glass vessel with a product contents, printing the temporary decoration on the glass vessel, distributing the glass vessel to a marketplace for use by a consumer, receiving the consumer used glass vessel at the filling facility, and recycling the glass vessel by returning to the step of washing. Other embodiments include not using the permanent partial decoration and printing the temporary decoration on the glass vessel, wherein at least some of the temporary decoration is printed on top of a background region to increase the luminance qualities of the temporary decoration.