Golf Club Head Alignment Features

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Solution Overview

Problem

Golfers face challenges in aligning their club heads accurately, leading to inconsistent shots due to the difference between perceived and actual alignment, with existing technologies not effectively addressing this psychological and physical discrepancy.

Innovation Solution

Incorporating alignment features with contrasting shades or colors on the crown and face of the golf club head, utilizing paint or masking lines to create a 'just noticeable difference' that influences the golfer's perception of the face angle, combined with electronic displays or movable portions for adjustable alignment.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If traditional uniform color club heads are used, then manufacturing is simple, but alignment perception is inaccurate leading to inconsistent shots

Engineering Contradiction:
Improvealignment perception accuracyVSAvoidclub head design complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent applies contrasting colors or shades on different portions of the club head (crown, face, sole) to create visual alignment references. These color variations provide golfers with perceptual cues that help align the club face with the target, directly improving alignment perception accuracy without significantly complicating the manufacturing process.

Inventive Principle:
Principle #32Color changes

Solution Approach 2:

The patent implements local quality by applying different colors or shades to specific regions of the club head rather than using a uniform color. This allows certain areas to serve specific visual functions (alignment references) while maintaining simple manufacturing processes for each individual region, resolving the contradiction between perception accuracy and manufacturing simplicity.

Inventive Principle:
Principle #3Local quality

2Adaptability or versatility

If static alignment features are used, then manufacturing is easier, but adaptability to different golfer preferences and conditions is limited

Engineering Contradiction:
Improvealignment customizationVSAvoidadjustable mechanism complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces movable or adjustable portions on the club head that can be repositioned by the golfer to change the alignment features' positions or orientations. This dynamic capability allows golfers to customize alignment references according to their personal preferences and playing conditions, significantly improving adaptability while maintaining relatively simple mechanical adjustment mechanisms.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent designs alignment features that can serve multiple functions - providing visual alignment references, allowing customization for different golfer preferences, and potentially adapting to various playing conditions. This multi-functionality increases versatility without requiring completely separate systems for each function, thereby managing device complexity effectively.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

The alignment features improve shot consistency by aligning the golfer's perception with the actual face angle, reducing lateral dispersion and enhancing the golfer's ability to correct misalignments, resulting in more accurate and consistent ball flight.

Implementation Method 1

the electronic display includes an organic light-emitting diode (OLED) display for providing active color

Methodology Applied
Scientific EffectOrganic light-emitting diode: Organic Light-emitting Diode

Data Source

PatentUS10391369B2Golf club
Publication Date: 2019.08.27 TAYLOR MADE GOLF CO INC
  • US10391369B2 patent drawing
  • US10391369B2 patent drawing
  • US10391369B2 patent drawing

AI summary

Aspects of the invention are directed to golf club having a crown a sole and a face and a primary alignment feature including a paint or masking line which delineates the transition between at least a first portion of the crown having an area of contrasting shade or color with the shade or color of the face. In some embodiments the golf club has a primary alignment feature comprising a paint or masking line which delineates the transition between at least a first portion of the crown having an area of contrasting shade or color and the area of shade or color of the face and the club head also includes a secondary alignment feature including a paint or masking line which delineates the transition between the first portion of the crown having an area of contrasting shade or color with the shade or color of the face; and a second portion of the crown having an area of contrasting shade or color with the shade or color of the first portion.