GPS Billboard Tracking System for Safe Information Retrieval

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Solution Overview

Problem

Drivers and passengers face challenges in reading and remembering information from billboards due to their fast-moving nature, leading to potential distractions and safety hazards, while existing solutions like writing down information are hazardous and restricted by laws.

Innovation Solution

A system that allows users to input a billboard-information request on their mobile communication device, which tracks their location and provides a billboard tracking report with information on nearby billboards, enabling safe and convenient access to billboard data at a later time through GPS tracking and mobile applications.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If the user reads information on a billboard while driving at high speed, then the user can obtain advertisement information, but the user's attention is diverted from the road causing safety hazards

Engineering Contradiction:
Improvebillboard information acquisitionVSAvoiddriving safety
Core Design Contradiction:
Loss of informationVSObject-affected harmful factors

Solution Approach 1:

The system performs preliminary action by capturing the billboard information automatically when the device is in proximity to the billboard, storing it for later retrieval. This eliminates the need for the user to read and memorize information while driving, as the information is already captured and saved before the user needs to review it.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system creates a digital copy of the billboard information by capturing an image or extracting text from the billboard when the mobile device is near it. This copy is then stored and made available for later viewing, allowing the user to access the information without being distracted from driving.

Inventive Principle:
Principle #26Copying

2Loss of information

If the user writes down information from the billboard, then the user can remember the information later, but the user's attention is diverted from the road causing hazardous situations

Engineering Contradiction:
Improveinformation retentionVSAvoiddriving safety
Core Design Contradiction:
Loss of informationVSObject-affected harmful factors

Solution Approach 1:

Instead of manual copying by writing, the system automatically captures and stores a digital copy of the billboard information. This automated copying process eliminates the need for manual intervention while driving, removing the safety hazard of writing down information while maintaining the benefit of information retention.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The system performs the information capture and storage automatically without requiring user action during driving. The mobile device autonomously detects billboards, captures their information, and stores it for later retrieval, freeing the user from any task that would divert attention from the road.

Inventive Principle:
Principle #25Self-service

3Loss of information

If the user stops to read billboard information in detail, then the user can fully view the advertisement, but the user loses time and may miss traffic signals or other road conditions

Engineering Contradiction:
Improvebillboard information viewingVSAvoidtraffic response time
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The system performs preliminary action by capturing and storing the billboard information in advance during the brief moment the device passes by the billboard. This allows the user to review the complete information later without stopping or slowing down, as the information is already captured and ready for viewing at the user's convenience.

Inventive Principle:
Principle #10Preliminary action

4Loss of information

If the user tries to remember billboard information quickly while passing at high speed, then the user can retain the information, but the user cannot read fast enough to obtain all information

Engineering Contradiction:
Improvebillboard information retentionVSAvoidreading speed
Core Design Contradiction:
Loss of informationVSSpeed

Solution Approach 1:

The system creates a complete digital copy of the billboard information automatically, eliminating the need for the user to read quickly. The capture process happens automatically at the optimal moment, ensuring all information is recorded regardless of the user's reading speed or the vehicle's passing speed.

Inventive Principle:
Principle #26Copying

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

Enables users to safely and efficiently view and interact with billboard information without distractions, balancing driver safety with the ability to engage with advertised products or services, while complying with safety regulations.

Implementation Method 1

A current location of the mobile communication device at the time when the user input the billboard-information request is determined

Methodology Applied
Scientific EffectGPS satellite signal reception and processing:

Data Source

PatentUS11074614B2GPS mapping of outdoor advertisement
Publication Date: 2021.07.27 DH CAPITAL LLC
  • US11074614B2 patent drawing
  • US11074614B2 patent drawing
  • US11074614B2 patent drawing

AI summary

Embodiments are directed to a system that enables a user of a mobile communication device to view information that is presented on a billboard at a time after the user sees the physical billboard. The user inputs a billboard-information request into the mobile communication device, such as via an application executing on the mobile communication device. A current location of the mobile communication device at the time when the user input the billboard-information request is determined. Each billboard that is within a predetermined distance from the current location is identified as being a billboard-of-interest for the user. Information associated with each billboard-of-interest is provided to the user via the application executing on the mobile communication device or via a map on a website that is accessible to the user.