Two-Dimensional Graphical Scoring Interface for Multidimensional User Feedback
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Solution Overview
Problem
Existing methods for obtaining user feedback and scoring are often cumbersome and limited to binary or simplistic ratings, failing to provide a comprehensive and engaging interface for users to rate products, services, and individuals, which limits their effectiveness in generating valuable marketing information and website traffic.
Innovation Solution
A fast, interactive, and intuitive graphical scoring interface that allows users to rate items or individuals in two dimensions using a 2D graphical user interface on devices like computers and smartphones, providing immediate feedback and enabling multidimensional scoring, which can be used to offer targeted commercial offers based on user preferences.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If traditional binary or simplistic rating methods are used, then the implementation is simple, but the user engagement and information quality are limited
Solution Approach 1:
The patent transitions from traditional one-dimensional linear rating scales to a two-dimensional graphical scoring interface. Users position a cursor on an X-Y axis grid where the X-axis represents one dimension of scoring (e.g., quality) and the Y-axis represents another dimension (e.g., quantity or another attribute). This dimensional expansion allows simultaneous capture of multiple scoring criteria, dramatically increasing scoring versatility while maintaining interface simplicity through intuitive graphical interaction.
2Loss of information
If detailed multidimensional scoring is implemented, then marketing information quality improves, but user time and effort increase
Solution Approach 1:
The patent combines multiple scoring dimensions into a single graphical interaction. Instead of requiring users to separately rate multiple attributes (which would consume more time), the system merges all scoring dimensions into one unified 2D graphical interface where a single cursor position simultaneously captures ratings across multiple dimensions. This consolidation maintains comprehensive feedback collection while dramatically reducing the time and effort users must invest.
3Ease of operation
If interactive graphical interface is used, then user engagement increases, but implementation complexity increases
Solution Approach 1:
The graphical scoring interface is designed to be self-explanatory and intuitive, requiring minimal instructions or training. The X-Y axis grid naturally conveys the scoring dimensions, and users instinctively understand how to position the cursor to express their ratings. This self-service design approach maximizes ease of operation while avoiding the need for complex instructional systems or sophisticated interface management, thereby limiting implementation complexity.
Data Source
AI summary
A graphical user interface presents an image to a user and two labeled axes of that image corresponding to evaluations by the user of the image or of something represented by the image. The user moves a computer mouse or other input device to select a single location on the image. The display screen provides immediate feedback to the user of the location currently being pointed to by the input device, such as the x and y coordinates currently being moused over. The user then selects the location on the screen being pointed to, thus inputting his two dimensional evaluation. Optionally, based on the user's multidimensional evaluation, commercial offers such as coupons can then be presented to the user based on the user's likes and dislikes.