Greeting Card Compressed Object Pouch Design

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Greeting cards with deformable objects, such as plush items, face challenges in mailing due to size restrictions, and existing vacuum sealing methods often disfigure the objects, making them unattractive or unrecognizable.

Innovation Solution

Incorporating a transparent and flexible pouch with a rigid insert within the greeting card, where the deformable object compresses from the side opposite the insert, preserving its aesthetics, and using a less deformable section of the pouch to minimize distortion, allowing the object to return to its original size when opened.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Volume of moving object

If vacuum sealing is used to compress the deformable object, then the object size is reduced for mailing, but the object becomes deformed and disfigured

Engineering Contradiction:
Improveobject sizeVSAvoidobject appearance
Core Design Contradiction:
Volume of moving objectVSShape

Solution Approach 1:

A rigid insert is introduced as an intermediary element between the vacuum pouch and the deformable object. This insert acts as a mediator that distributes the compression force uniformly across the object's surface, preventing localized deformation and disfiguration while still allowing volume reduction through vacuum sealing.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The rigid insert is strategically positioned at specific locations where the deformable object is most vulnerable to deformation. By applying local support only where needed, the insert preserves the object's critical shape features while allowing the rest of the object to compress uniformly during vacuum sealing.

Inventive Principle:
Principle #3Local quality

2Shape

If a rigid insert is placed in the pouch to prevent deformation, then the object's appearance is preserved, but space within the pouch is reduced

Engineering Contradiction:
Improveobject appearanceVSAvoidpouch space
Core Design Contradiction:
ShapeVSVolume of stationary object

Solution Approach 1:

The rigid insert is segmented into multiple smaller components or zones rather than using a single large rigid structure. This segmentation allows the insert to provide necessary support at critical locations while minimizing the overall volume occupied within the pouch, thereby preserving more space for the deformable object.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

Rather than providing rigid support across the entire surface of the pouch, the rigid insert provides partial support only at the specific locations where the deformable object is most vulnerable to deformation. This partial action approach maintains object appearance while minimizing space consumption within the pouch.

Inventive Principle:
Principle #16Partial or excessive action

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

Enables the mailing of larger gifts while maintaining the object's attractiveness and functionality, ensuring the deformable object remains recognizable and appealing upon delivery.

Implementation Method 1

the plush item may be compressed by vacuum sealing the same within a transparent and flexible pouch

Methodology Applied
Scientific EffectVacuum sealing: Vacuum

Implementation Method 2

Upon removing the object from the vacuum sealed pouch, the previously compressed object returns to its normal size and shape

Methodology Applied
Scientific EffectElastic recovery: Elastic Recovery

Data Source

PatentUS10596846B2Greeting card having compressed object therein and method of selectively controlling deformation thereof
Publication Date: 2020.03.24 HALLMARK CARDS INC
  • US10596846B2 patent drawing
  • US10596846B2 patent drawing
  • US10596846B2 patent drawing

AI summary

A greeting card having a transparent and flexible pouch enclosing a deformable object is disclosed. The transparent and flexible pouch is vacuum sealed with the deformable object inside, such that the deformable object compresses. A transparent insert may be placed inside of the transparent and flexible pouch, in order to minimize disfiguration of the deformable object during the compression process.