Guide rail for installing ultra-thin EPD electronic shelf label

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Traditional guide rails for ultra-thin electronic shelf labels fail to accommodate the unique size and interface requirements, lack anti-disassembly-damage protection, are inconvenient to disassemble, and do not support extended functions like protective covers or customer promotion cards.

Innovation Solution

A guide rail design featuring snap elastic arms, anti-disassembly-damage elastic arms, anti-slip soft rubber, and a mounting pendant that securely clamps and protects the electronic shelf label, facilitates easy installation and disassembly, and allows for additional features like protective covers and promotion cards.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If traditional guide rail design is used, then the guide rail structure is simple, but it cannot fit the installing interface and size of the ultra-thin electronic shelf label

Engineering Contradiction:
Improvecompatibility with ultra-thin shelf labelVSAvoidguide rail structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The guide rail incorporates elastic arms that can dynamically deform to accommodate the ultra-thin shelf label during installation, then return to their original position to provide securing force. This dynamic behavior allows the rigid guide rail structure to adapt to the flexible requirements of mounting ultra-thin labels without requiring a completely redesigned complex structure.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The elastic arms change their physical parameters (shape, position, stiffness) in response to the installation process. During installation, the arms deform to allow the label to be positioned correctly, then revert to their initial state to provide the necessary clamping force, effectively adapting to different installation stages without requiring multiple components.

Inventive Principle:
Principle #35Parameter changes

2Reliability

If traditional guide rail design is used, then the guide rail structure is simple, but it lacks anti-disassembly-damage protection

Engineering Contradiction:
Improveprotection against disassembly damageVSAvoidguide rail structure
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The guide rail employs elastic arms that are pre-configured to exert a securing force on the shelf label. This preliminary anti-action prevents the label from being accidentally dislodged or damaged during normal handling and installation processes, countering potential damage before it can occur.

Inventive Principle:
Principle #9Preliminary anti-action

Solution Approach 2:

The elastic arms act as cushioning elements that absorb and distribute forces during installation and disassembly operations. By providing this beforehand cushioning, the guide rail protects the ultra-thin shelf label from impact damage or excessive stress that could occur during violent disassembly or improper handling.

Inventive Principle:
Principle #11Beforehand cushioning (Prior cushioning)

3Ease of operation

If traditional guide rail design is used, then the guide rail structure is simple, but it is inconvenient to disassemble the shelf label

Engineering Contradiction:
Improvedisassembly convenienceVSAvoidguide rail structure
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The elastic arms are designed to be dynamically responsive to user input during disassembly. When force is applied to remove the shelf label, the arms deform to release their securing grip, then return to their original position. This dynamic behavior makes disassembly intuitive and convenient while maintaining a relatively simple overall structure.

Inventive Principle:
Principle #15Dynamics

4Adaptability or versatility

If traditional guide rail design is used, then the guide rail structure is simple, but it cannot support extended functions like protective covers or promotion cards

Engineering Contradiction:
Improveextended functionalityVSAvoidguide rail structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The guide rail is designed with multi-functional elastic arms that can serve multiple purposes: securing the ultra-thin shelf label, providing protective cushioning, and supporting additional components such as protective covers or customer promotion cards. This universal design allows a single structure to perform multiple functions without requiring separate dedicated components for each function.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

The guide rail effectively installs and protects ultra-thin electronic shelf labels, prevents disassembly damage, ensures position stability, and supports extended functionalities such as protective covers and promotion cards, enhancing usability and functionality.

Implementation Method 1

The snap elastic arm and the anti-disassembly-damage elastic arm are used to provide elastic spaces for the upper snap and the lower snap

Methodology Applied
Scientific EffectElasticity: Elasticity

Implementation Method 2

The anti-slip soft rubber generates a resistance to the sliding of the electronic shelf label on the guide rail

Methodology Applied
Scientific EffectFriction: Friction

Data Source

PatentUS20240355235A1Guide rail for installing ultra-thin EPD electronic shelf label
Publication Date: 2024.10.24 HANSHOW TECH CO LTD
  • US20240355235A1 patent drawing
  • US20240355235A1 patent drawing
  • US20240355235A1 patent drawing

AI summary

A guide rail for installing an ultra-thin EPD electronic shelf label is provided and includes: upper and lower ends of a guide rail body are integrally connected to a snap elastic arm and an anti-disassembly-damage elastic arm, respectively; an upper snap is located on the snap elastic arm, and a lower snap is integrally connected to the anti-disassembly-damage elastic arm; the upper snap and the lower snap are used to clamp the electronic shelf label on the guide rail; the snap elastic arm and the anti-disassembly-damage elastic arm are used to provide elastic spaces for the upper snap and the lower snap; an anti-slip soft rubber is disposed on a side of the guide rail body where the electronic shelf label is installed; the mounting pendant is disposed on a side of the guide rail body facing away from the electronic shelf label.