Handle-Mounted Display Device for Public Transit Advertising

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Solution Overview

Problem

The traditional public transportation system faces inefficiencies in replacing advertisements on handles, leading to time-consuming manual processes, paper waste, and environmental pollution due to the use of printed advertising papers.

Innovation Solution

A display device installed on public transportation vehicle handles featuring electronic displays that reduce the need for printed advertising materials, with a modular structure allowing easy installation and disassembly to fit various handle types, utilizing electronic component-accommodating portions and flexible fixing components.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If traditional printed advertising papers are used on handles, then advertising information can be displayed, but it causes waste of ink and paper and environmental pollution

Engineering Contradiction:
Improveadvertising display methodVSAvoidink and paper waste
Core Design Contradiction:
Ease of manufactureVSLoss of substance

Solution Approach 1:

The patent replaces the mechanical system of printed advertising papers with electronic display devices (e-paper or LED screens) mounted on handles. This substitution eliminates the need for physical printing and paper usage, thereby reducing ink and paper waste while maintaining advertising information display functionality.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent changes the physical state of advertising information from static printed material to dynamic electronic display. The display devices can be updated remotely and repeatedly without consuming additional physical materials, transforming the advertising medium from consumable paper to reusable electronic components.

Inventive Principle:
Principle #35Parameter changes

2Adaptability or versatility

If manual replacement of advertising papers is performed, then advertising content can be updated, but it is time-consuming for personnel

Engineering Contradiction:
Improveadvertising content update capabilityVSAvoidtime for removing and putting advertising papers
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The patent implements a self-service advertising update system where the electronic display devices can be remotely controlled and updated without manual intervention. The central control system can push advertising content to multiple handles simultaneously, eliminating the need for personnel to physically replace advertising materials and significantly reducing update time.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent enables preliminary preparation of advertising content on the electronic displays, which can be pre-loaded and automatically switched between different advertisements. This allows for seamless transitions between advertising content without requiring manual removal and installation of physical papers.

Inventive Principle:
Principle #10Preliminary action

3Reliability

If a fixed advertising structure is used on handles, then advertising can be displayed, but it cannot match various handle types

Engineering Contradiction:
Improveadvertising display stabilityVSAvoidcompatibility with various handles
Core Design Contradiction:
ReliabilityVSAdaptability or versatility

Solution Approach 1:

The patent designs the advertising display device with universal mounting capabilities that can accommodate different handle types, shapes, and sizes. The device incorporates adjustable mounting brackets and flexible fixing mechanisms that can be adapted to various handle configurations, enabling a single design to serve multiple applications across different public transportation vehicles.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The patent divides the advertising display device into modular components, including a separate mounting mechanism and display unit. This segmentation allows the mounting portion to be customized or adjusted for different handle types while keeping the display functionality standardized, thereby achieving both stability and adaptability.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS11501672B1Display device
Publication Date: 2022.11.15 NETRONIX
  • US11501672B1 patent drawing
  • US11501672B1 patent drawing
  • US11501672B1 patent drawing

AI summary

A display device installed on the handle of a public transportation vehicle displays advertising information. The display device includes a body and two displays. The body includes a housing. The housing has a first surface, a second surface opposite the first surface, a third surface, and an opening. The housing is provided with a fixed hole penetrating through the first surface and the second surface. The housing is provided with a fixing component therein. The housing is provided with two electronic component-accommodating portions therein. The electronic component-accommodating portions are respectively arranged at two sides of the fixed hole. The third surface and the opening are perpendicular to the first surface and the second surface. The display device can reduce waste of ink and paper due to using advertising papers to advertise.